STiR coffee and tea magazine

Volume 5, Number 4

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Laboratory Group FoodstuFF Gba-Group.dE Know what's inside. the GBA Laboratory Group is one of the leading providers for laboratory services and consulting in Germany. as an internationally operating company, Gba is currently represented at 10 locations in Germany, with over 430 employees and 16,000 m 2 of laboratory space. Your benefits: the Gba Laboratory Group's quality standards guarantee fast order processing, reliable analytical results as well as an individual support from a dedicated contact person with high-quality consulting. GBA Gesellschaft für Bioanalytik mbH Goldtschmidtstr. 5, 21073 Hamburg, Germany phone +49 40 797172-0, service@gba-group.de Food Analyses at the Highest Levels • Residue Analysis (e. g. biocides) • Contaminant Analysis (e. g. pyrrolizidine alkaloids) • Product-specific Analysis • Additive Analysis • Microbiological Analysis • Nutrient Analysis Come and visit us at Stand 230, Hall H soms. "Ready-to-drink" has become a global trend with even more potential for the future. I also see a huge opportunity for matcha tea in its various creations," Scheffler explained. Single-serve cups are increasingly prevalent in the coffee business, with a market share of greater than 30% in single fam- ily households in both Germany and the US. However most sin- gle serve cups manufactured in Europe are not biodegradable. "Convenience is a definite benchmark," said Scheffler. "This starts with the familiar, ingenious tea bag with perfectly measured portions of tea for one cup or mug. We also see new packaging for ready-to-drink teas and tea capsules, which are gaining in popularity. Some tea machines offer perfect tempera- ture and ideal steeping time. This is true whether it is green tea, black tea, or herbal and fruit infusions. An issue in many coun- tries is that single-serve cups are not biodegradable. But experts are working on that.. Single-serve cups create new business op- portunities for the tea business by attracting coffee enthusiasts for whom tea preparation may be perceived as too cumbersome. A single-serve cup is a convenient way to resolve this." People are becoming more environmentally-conscious. Do certifications empower people to buy special tea? "We have seen a growing interest in certified teas in recent years," Scheffler responds. "Organic and fair trade teas, official- ly certified by the various agencies and programs, are in strong demand. The challenge is to be able to buy enough tea from authorized, reliable, and trustworthy sources. Nevertheless, cer- tified organic and fair trade teas have become part of our DNA. Hälssen & Lyon instant teas Tastings are continuous to insure quality never fails photo credit Martin Zitzlaff photo credit Martin Zitzlaff

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