Issue link: https://read.dmtmag.com/i/730410
PSB FOCUS 32 • October 3, 2016 • Powersports Business www.PowersportsBusiness.com This issue: UTV Accessories Next issue: PG&A u u MORE THAN 50% of UTVs are accessorized at the time of the sale in 26 states u MONTANA LEADS the U.S. in percentage of accessory sales as part of a UTV sale u 72" COUNTY BLADE from Polaris is the top-selling UTV Accessory u SEE MORE ON PAGE 34. to be made with UTV PROFIT ACCESSORIES ACCESSORIES Source:CDK Global Recreation w w w . p o w e r s p o r t s b u s i n e s s . c o m NEWS: Suzuki hires two industry alums . . . . . . . . . PAGE 3 FINANCE: AppOne platform sold . . . . . . . . . . . . . . . . PAGE 24 FOCUS: UTVUnderground partnership . . . . . . . . . . PAGE 51 CYCLE: Kawasaki develops AI motorcycle . . . . . . . PAGE 72 Tucker Rocky | Biker's Choice announced that its Dealer and Brand Expo is back for 2017. The event will be held on Feb. 9-10 at the Embassy Suites Dallas Frisco Hotel Conven- tion Center & Spa in Frisco, Texas. The event also will celebrate Tucker Rocky's 50th anniversary. Designed to help position busi- nesses for success in 2017, the Brand and Dealer Expo will include new brand introductions as well as show- only specials that will allow dealers to make the most of their inventory dol- lars as they prepare for the start of the peak riding season. The 42,000-square-foot showroom floor will provide dealers with the opportunity to interact with 150 INSPIRING SUCCESS THROUGH MARKET INTELLIGENCE Meet the Fosters Killeen Power Sports, a family-run business in Texas, finds new ways to engage its customers. SEE PAGE 82 HOTNEWS Trixx, a treat Sea-Doo released the Spark Trixx, designed to give all riders a chance to perform on the water. SEE PAGE 28 A royal welcome Royal Enfield North America kicks off the grand opening of its headquarters in Milwaukee. SEE PAGE 66 Maverick X3 highlights new product reveals BY LIZ KEENER MANAGING EDITOR If the weeks of teaser images and videos weren't a big enough clue, walking into Club BRP and see- ing bleachers set up facing a stage and a mini dirt track was a clear indication something big was about to happen. On the evening of Tuesday, Aug. 16, BRP unveiled its latest sport side-by-side, the Maverick X3, along with the 2017 Sea-Doo lineup and a Spyder F3 Limited. It was a presentation focused on new product — dropping from the ceiling and rolling onto the inside dirt track — rather than reports on numbers and business performance. Those subjects were addressed during meetings later in the week. More than 2,300 people, including dealers from the U.S. and across the world, select media and BRP staff, trekked from the Hyatt Regency Orlando to the Orange County Convention Cen- ter next door to see the latest from BRP's Can-Am and Sea-Doo brands, and the reception was posi- tive. "You always feel good about what you're doing, but it's always the real test to launch the products and see the reaction of the dealers at the demo," said BRP president and CEO José Boisjoli. "I'm very, very happy about all the product news — the See MTA Meeting, Page 8 Fifth distribution center opened in September BY DAVE McMAHON EDITOR IN CHIEF Vendors and reps in attendance at the Motovan Corp./MTA Distributing annual sales meeting at the Disneyland Hotel in August came away with news that MTA's growth has forced it to open a fifth distribution center. MTA's fifth distribution warehouse is located in Albany, New York, and opened Sept. 1. "We've been populating the New York PSB:FOCUS UTV Accessories SEE PAGE 32 MTA/Motovan sales meeting brings big news See BRP, Page 4 See Hot News, Page 3 October 3, 2016 • Volume 19, Number 13 • $3.99 AIMExpo relocates to Ohio in 2017 BY KATE SWANSON ASSISTANT EDITOR While I started off as a bit of a non-believer, two days in Columbus, Ohio, had me singing a dif- ferent tune about the American International Motorcycle Expo's relocation in 2017. The trip began with a welcome dinner at Mar- tini, a restaurant just a few steps down the street from the Hilton Columbus Downtown. After rub- bing elbows with several past AIMExpo exhibi- tors, I gathered we were all curious for details on why AIMExpo decided to move. It was clear that this would be the type of gathering to happen after a long day on the exhibition hall floor, with those talking and joking about the coming day's events. D a y 2 b e g a n with a lengthy itinerary of all there was to see in Columbus, most prominently with a tour of the Greater Columbus Convention Center (GCCC). Beginning with a brief walkaround of the Hilton Columbus Downtown's facilities, our group took in the updated meeting spaces, friendly staff and the skywalk leading directly to the convention AIMExpo puts the 'us' in Columbus BRP pulls out the stops See AIMExpo, Page 6 The Greater Columbus Convention Center is being renovated before AIMExpo will be held there in 2017. PHOTO CREDIT: GREATER COLUMBUS CONVETION CENTER A couple dealers pose for a photo inside a Maverick X3 at Club BRP in Orlando. Tucker Rocky | Biker's Choice Dealer and Brand Expo returns in 2017 Attendees at the MTA annual sales meeting were treated to a tour of the nearby Yoshimura R&D facilities. Read more about the Maverick X3 on P. 52 and Sea-Doo on P. 28