Good Fruit Grower

January 2017

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14 JANUARY 1, 2017 GOOD FRUIT GROWER www.goodfruit.com T he No. 1 goal for growers is an obvious one: make a profit. Plenty of factors beyond their control fi gure into whether they make money — and how much. That said, the daily decisions that growers make on everything from when to spray to whether to adopt an emerging technology play a signifi cant role in their profi t margins. No one needs to understand that better than new growers still learning the business. As part of an educa- tional program offered by Washington State University Extension for young growers, a trio of experienced Washington growers offered some tips during a dinner in November to avoid growing a no-profi t, $8 box of fruit. Their tips are useful for everyone, and Good Fruit Grower shares them here. What's trending Brent Milne has been growing fruit for 30 years, both on his own and as horticulturist for McDougall and Sons of Wenatchee, Washington. Said Milne: The reality is that growers can work their butts off and, because of market forces, still end up growing an $8 box of fruit. "The ques- tion is: What can you do to position yourself to take full advantage of the marketplace," he said. "What holds and loses value. That selection is critical." Growers today must anticipate trends, which means staying in touch with the people packing and marketing their fruit. What a grower plants must match the packer's and marketer's plans — before plants are in the ground. "It should not be a surprise if a company stops packing a particular cultivar," he said. "It's a two-way street, and there has to be good communication there always." It also means growers need to be in a position to rou- tinely upgrade their plantings, whether that means a new strain of a particular cultivar or another cultivar or crop altogether. "Develop the budget that 5 to 10 percent of your acreage should be routinely upgraded. We need to get that mindset going forward," Milne said. As part of that process, it's also important for growers to assess location and soils to line up with the rootstock selection, he said. Plan ahead, considering planting density, trellis and new technologies, such as a robotic harvester. "Are the systems you're putting in the ground going to be able to take advantage of those technolo- gies?" he asked. Crop load management The horticultural practices employed throughout the year will help to achieve the desired crop. Growers should prepare to reach their bud count by pruning for it, recognizing that big wood can be pruned out to improve regeneration and set up the crop for the next two to three seasons. In the springtime, they should be mentally prepared to wage war against overcropping by bloom thinning either by hand or chemically, Milne said. Observe. Orient. Decide. Act. These are the steps a grower must take to manage crop load in the orchard, he said. Growers should evaluate their crop: Are color and size right? Is light penetration even? How balanced are the fl avors, volatiles and sugars? "The speed with which you can go through that process will make all the difference," he said. "If you're a person who doesn't care about those things, you can probably hit 100 to 150 bins to the acre and it won't matter. But to avoid that $8 per box route, you need to pay attention to all those things so that you're growing targeted fruit." Calcium. Again. Calcium is one of those key elements that needs to be managed not only with foliar applications, but well in advance in the soil balance. If Stemilt Growers of Wenatchee plans to replant a block in two or three years, the company will start work- ing more aggressively to balance soil nutrients, including calcium, now, said Dale Goldy, Stemilt horticulturist. Everyone farms a lot of acres, and no acre is the same. "We all want uni- formity in our orchards, and you don't get uniform orchards out of uni- form practices," he said. "Assuming every acre is the same and needs the same rate of calcium is not practical. It doesn't work. You have to create a system where you can variably rate apply to customize the needs of those acres." Soil analysis, leaf samples and sound agronomic science are the tricks to achieving soil balance, he said. A variety that has a genetic defect in the amount of calcium it allocates to the fruit — Honeycrisp — requires a signifi cant amount of work to balance nutrient levels. Excess vigor or an unmanaged crop load can knock calcium levels out of balance. "This whole thing we call orcharding is all about try- ing to get the biggest part of our blocks to stay in balance with both nutrient and crop load. It's a constant analy- sis and balancing act through water management and everything else, to maintain the right calcium levels in the fruit," he said. Success from tree to market FOR MORE INFORMATION This workshop was offered through the Next Generation Tree Fruit Alliance, which offers educational opportunities for young and next generation growers, managers and �ield staff. For more information on the alliance and to �ind out about upcoming events, contact Tianna DuPont, Washington State University Tree Fruit Extension, at Tianna.dupont@wsu.edu, 509-663-8181, or Lindsey Morrison of Columbia Fruit at lindsey@columbiafruit.com 2017 Outlook Industry insiders offer tips to avoid growing an $8 box of fruit. by Shannon Dininny "Develop the budget that 5 to 10 percent of your acreage should be routinely upgraded. We need to get that mindset going forward." —Brent Milne Dale Goldy

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