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NPN Magazine September 2012

National Petroleum News (NPN) has been the independent voice of the petroleum industry since 1909 as the opposition to Rockefeller’s Standard Oil. So, motor fuels marketing and retail is not just a sideline for us, it’s our core competency.

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" Delivery management that supports optimization of lowest cost inventory and dispatch that keeps cost as low as possible through efficient supply can keep the low margins on fuel from being negatively affected," says Heartland Payment Systems' Randy Harp. "The first step in the chain is the availability of real time tank inventory data. With up to date inventory, purchases can be made at optimal rates at the optimal time." delivery management and dispatch can have a significant impact on purchasing and on supply chain expenses. "Delivery management that supports optimi- zation of lowest cost inventory and dispatch that keeps cost as low as possible through efficient sup- ply can keep the low margins on fuel from being negatively affected," Harp says. "The first step in the chain is the availability of real time tank inven- tory data. With up to date inventory, purchases can be made at optimal rates at the optimal time. The dispatch function has often been driven by a pro- cess of 'keep full' inventory management, which is measured primarily by the prevention of any tank run out." Network products like Heartland's SmartLink ProDistributor, powered by FuelQuest ForeSite software, make it easier to connect tank gauges and have access to real time tank data so that delivery and dispatch have the data to avoid retains, which add cost and eliminate run outs, which hurt sales. As Harp explains, once real time data is avail- able, integration of the back office to the tank inventory data adds the important perspective of fuel sales, which allows the same software tools, found in ProDistributor, to calculate and compare Maximize your positive press from your feature in NPN Magazine Reprints Maximize the marketing power of your feature. Eprint Give your feature a presence on the World Wide Web. Custom Plaques Showcase your great press in a public area for all to admire. Now offering short-run reprints! Order 100 copies or less. For custom reprints contact us today! Call 678-292-6054 or email us at cnaughton@m2media360.com www.npnweb.com n NPN Magazine SEPTEMBER 2012 15

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