STiR coffee and tea magazine

Volume 6, Number 3

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STiR coffee and tea 19 K L O T H & K Ö H N K E N T E E H A N D E L G M B H K O N S U L - S M I D T - S T R A S S E 8 j SPEICHER 1 - D -282 17 BREMEN FON + 4 9 - 4 2 1 - 3 4 8 5 2 6 4 FAX + 4 9 - 4 2 1 - 3 4 7 7 7 2 0 W W W . K K T E E . D E M A I L @ K K T E E . D E IT SUITS ALL MERCHANTS TO TRADE FAIR AND QUALI-TEA ! been delighting people for centuries." As a sponsor of the live-action film a Twinings tea cart featuring the herbal teas had a place at the star-studded premiere in Los Angeles in March. The Twinings special edition Disney's Beauty and the Beast herbal teas are available at leading U.S. grocery stores, mass merchandisers and specialty stores until December 2017. US Teforia partners with Yamamotoyama Teforia Company, creator of the first-of-its kind intelligent tea infuser has announced its partnership with world- famous green tea brand Yamamotayama. The partnership includes the introduc- tion of Yamamotoyama's premium green teas to Teforia's tea portfolio and customers can experience the taste and health benefits of Yamamotoyama's green tea varietals by ordering online at Teforia's website. Allen Han, c.e.o. of Teforia said "Partnering with a company with such an illustrious history as Yamamotoyama is very exciting, particularly because Teforia and Yamamotayama share a similar mission - to unite age-old ritual with modern expertise in favor of the perfect cup of tea." "Yamamotoyama has been producing some of the most beloved and high-quality green teas for over 300 years, and we're honored to share those teas with Teforia custom- ers," he said. Nami Yamamoto, c.e.o. of Yamamotoyama of America stated, "Partnering with Teforia was a natural choice for us. Teforia's ability to bring people together through ritual is something close to our hearts, and we look forward to elevating the Teforia experience with our tea offerings." Teforia recently unveiled its newest infuser, the Teforia Leaf, which offers customers the same cutting-edge infusion technology as its flagship product at a lower price. The machine retails at $399 and works in tandem with Teforia Sips premium leaf tea capsules. $1 million in Fair Trade Known for its organic bottled teas, Hon- est Tea announced in April that it has cumulatively contributed $1 million in Fair Trade premiums, a milestone of the brand's contributions that ultimately finance community development initiatives in Honest Tea's sourcing communities. Founded in 1998 in Bethesda, Maryland, Honest Tea, Inc. seeks to create and promote great-tast- ing, organic beverages and extend economic opportunities to communities in need. The company pays a premium for each of its beverages that contain one or more Fair Trade Certified ingredients, and a portion of that payment goes to the community from which the product was sourced. Over the years, Honest Tea's premiums have contributed to the improvement of local schools, funding of worker health initiatives, and the purchasing of mechanized farm equipment and modern essentials for workers such as cooking stoves and bicycles. Honest Tea co-founder and c.e.o. emeritus, Seth Goldman said, "Our transition to organic, Fair Trade Certified sugar across our entire product portfolio is our biggest step forward on Fair Trade since we converted all of our tea leaves to Fair Trade Certified." "This change, made possible in part by a cost-saving change in our PET bottle design, was a big step forward for Honest Tea's commitment to Fair Trade and was a win-win for our brand, our consumers, and the farming communities that produce Fair Trade sugar," he said. Ami Mathur, Honest Tea's general manager of brand marketing, said, "Hitting this $1 million milestone is a huge testament to Honest Tea's growth since The Coca- Cola Company's investment in 2011. The impact made in our sourcing communi- ties as a result of these contributions is something we are extremely proud of, and we intend to grow our impact even further over the next five years." Teforia home brewer

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