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Issue link: https://read.dmtmag.com/i/94351
TOP OF THE NEWS n Fujitsu Leverages VeriFone's GlobalBay Solution to Power its Advanced Mobile Point of Sale VeriFone Systems, Incv. (San Jose, Calif.), and Fujitsu (Sunnyvale, Calif.) have entered a partnership agreement to offer retailers sophisticated mobile retailing solutions powered by VeriFone GlobalBay and integrated with the Fujitsu GlobalSTORE® solution, or as a stand- alone mobile point of sale (POS). The co-branded solutions provide Fujitsu retail customers with a sophisti- cated mobile POS, enabling retailers to serve consumers from anywhere in the store. They feature support for advanced mobile payment acceptance, including digital wallets and alternative payments. Retailers are looking to mobile solu- tions to increase revenue, improve store operations and enhance the consumer shopping experience. The vast array of emerging mobile devices, payment tech- nologies, and loyalty and promotional offers presents retailers with a complex landscape to navigate. Retailers are relying on their trusted partners to help them make sense of and capitalize on this new world of mobile. This part- nership between VeriFone and Fujitsu provides a clear roadmap for meeting their needs well into the future. n Safeway and Chevron Announce Joint Fuel Rewards Program The Vons division of Safeway Inc. has announced a new program with Chevron (San Ramon, Calif.) to offer a joint Reward Points loyalty program. Customers who earn Gas Rewards by shopping with their VonsClub Card at Vons stores and their ValuePlus Card at Pavilions stores will now be able to use their Rewards for up to 20 cents off per gallon when filling up at participating Chevron and Texaco branded locations in Southern and Central California. This new loyalty program will help maximize value and savings for both Vons / Pavilions and Chevron customers through the combination of quality, con- venience and rewards. Beyond savings, customers also ben- efit from the ease with which they can earn and redeem their Gas Rewards. 10 NOVEMBER/DECEMBER 2012 With 264 Vons and Pavilions stores and well over 900 Chevron and Texaco branded stations in Southern and Central California, shopping and saving at the pump is now even more convenient. Under the joint Reward Points pro- gram, for every 100 points earned by shopping at Vons and Pavilions stores, customers receive a 10 cent per gallon Gas Reward. Points can be earned by shopping at Vons and Pavilions stores in the following ways: Customers receive one point per $1 spent on eligible grocery purchases. By purchasing qualifying gift cards, shoppers receive two points per $1 spent. For purchases made at the phar- macy, customers receive one point for every $1 of out-of-pocket cost, including co-pays. Customers redeem their Rewards by • • • simply swiping their VonsClub Card or ValuePlus Card, or by entering their phone number at the pump before fueling up. The joint Reward Points program is available in Southern and Central California, including the Fresno, Bakersfield, Los Angeles and San Diego areas. n Aloha Petroleum CEO Richard Parry Named To International Convenience And Fuel Retailing Board Richard Parry, president and CEO of Aloha Petroleum, Ltd. (Honolulu, Hi.), has been elected to the NACS Board of Directors. Parry was one of five new retail mem- bers elected to serve on the 30-member NACS board, which is made up of 28 industry retailers, including two retailers from non-North American countries, as well as the chairman and chairman-elect of the NACS Supplier Board. n PetroClear® Sites Launched on Facebook, LinkedIn, Twitter and YouTube Social Media PetroClear® (Albion, Ill.), a leading brand of petroleum-dispensing filters, has announced the launch of its social media pages on Facebook, LinkedIn, Twitter and YouTube. PetroClear's social media presence has been designed to create an online community where employees, channel partners, installers and end-users can connect and network. PetroClear's Facebook and Twitter channels have been created to pro- vide visitors with access to the lat- est news and information concerning PetroClear's line of fuel-dispensing fil- tration products. People with questions on a wide variety of topics can find the answer on PetroClear's Facebook and Twitter channels. The YouTube chan- nel has been designed to be a reposito- ry for instructional and informational videos that can be accessed quickly and easily. PetroClear's LinkedIn chan- nel connects with professionals in the petroleum and filtration industries. n Pacific Ethanol, Inc. to Implement Corn Oil Technology at Its Stockton Plant Pacific Ethanol, Inc. (Sacramento, Calif.), a leading marketer and producer of low- carbon renewable fuels in the western United States, announced it will imple- ment corn oil separation technology at its Stockton plant, representing the second Pacific Ethanol plant to utilize the technology. In June 2012, the com- pany announced the implementation of corn oil separation technology at its Magic Valley plant. The company has awarded Edeniq, a biomaterials and sus- tainable fuels innovator, with a contract for its patented OilPlus(TM) technology, which is expected to be implemented at the Stockton plant by the second quarter of 2013. Neil Koehler, the company's presi- dent and CEO, stated: "Corn oil is a high value co-product for the Pacific Ethanol plants, provides us with further diversification of our revenue streams and contributes additional operating income to the plants. Our Stockton plant is the second of our facilities to implement corn oil separation tech- nology, and we expect to soon award contracts for our two other Pacific Ethanol plants." NPN Magazine n www.npnweb.com