CONTENTS
FEATURES
24 Beer Service is Booming
Proper guidance and training can help operators
sell more brews
By Lucy Saunders
28 New Spins on Gin
How operators are getting creative with the
original flavored spirit
By Kelly A. Magyarics
31 Cheers Wine Tasting:
A Taste of Hearty Zinfandel
Members of the Cheers National Wine Panel
recommend their favorite zinfandels
13
6 First Sip
8 Drink Culture
13 Drinks
14 New! Introducing California
Wine Central
We kick off our multipart special report on
California wines with a look at the state's
North Coast region
By Liza B. Zimmerman
24
CALIFORNIA
WINE CENTRAL
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Cheers (ISSN 1051-564X—USP Number 007-239) is published nine times per year (January/February, March, April, May, June, July/August, September, October, November/December) by The Beverage Information Group, a
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| JANUARY/FEBRUARY 2013
www.cheersonline.com
