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P&CMA OFFICERS & BOARD OF DIRECTORS Chairman Shayne Lord R. S. Lord, LLC Troy, AL Vice Chairman Mickey Crew Crew Distributing Company Opp, AL Secretary/Treasurer David Collins D C Oil Company Birmingham, AL Immediate Past Chairman Dean Mack Turner Oil Company Wetumpka, AL Directors with Terms Expiring in 2013 Roy Mohon Gitty Up-N-Go, Inc. Andalusia, AL Jim Parr Parr's, Inc. Demopolis, AL Bill Thomas W.H. Thomas Oil Company Clanton, AL Directors with Terms Expiring in 2014 Jim Hays Hays and Son Oil Company, Inc. Cullman, AL David Melton Quality Petroleum Birmingham, AL Mac Mayers Midstates Petroleum Company Vernon, AL Rick Norton Slidell Oil Company Montgomery, AL Kris Pierce Jet-Pep, Inc. Holly Pond, AL STAFF President J. Bart Fletcher, CAE Monica Shah Southeast Petro Distributor II Scottsboro, AL Government Relations Arleen Alexander, CAE Kevin Spriggs Spriggs Enterprises Spanish Fort, AL Directors with Terms Expiring in 2014 Wes Hollar The Hollar Company Gadsden, AL Darrin Holmes Holmes Oil Company Bessemer, AL Director, Member Relations Lynne Coker ASSOCIATION LEGAL COUNSEL H. Dean Mooty, Jr. Mooty & Associates, P.C. 600 Clay Street Montgomery, AL 36104 334/264-0400 334/264-0380 Fax Features 10 Meet Your New P&CMA Chairman 12 P&CMA General Membership Meeting 21 In Memoriam - Dale Huffman 22 Meet Your New Board Members 24 Homeowners Dodge Budget Bullet 28 Gulf Coast Food & Fuel Registration 32 The New EMV Credit Cards - Reducing Fraud with Technology Departments 06 Chairman's Comments 18 Legal Corner 08 20 Published for: Petroleum & Convenience Marketers of Alabama 4264 Lomac Street Montgomery, AL 36106 Mailing Address: P. O. Box 231659 Montgomery, AL 36123-1659 Phone: 334/272-3800 Fax: 334/272-3837 Web: www.pcmala.org President's Perspective Regulatory Corner 26 Insurance Issues 30 Business Strategies 37 New P&CMA Members 35 38 38 P&CMA Antitrust Policy All meetings and activities organized and endorsed by the P&CMA observe and strictly adhere to all provisions set forth in the Sherman Act, The Federal Trade Commission Act and all other applicable antitrust laws. Contents 2013 P&CMA Annual Sponsors Calendar of Events Index of Advertisers Published by: Creative Marketing Concepts 1085 Chesson Hill Drive Fitzpatrick, AL 36029 334/657-6575 Fax: 334/272.3837 www.cmconline.biz For Advertising Information Call 334/657-6575 or esommer8849@gmail.com 2013 Creative Marketing Concepts. All rights reserved. The contents of this publication may not be reproduced, in whole or in part, without the prior written consent of the publisher. Published January 2013 WINTER 2013 OIL PROPHETS 5