Issue link: http://read.dmtmag.com/i/109472
Sharing the Opportunity As you continue to grow your business, you'll find people who want to take advantage of the same opportunity you have. There are great benefits and important responsibilities that come with sponsoring people through your business. Rewards of Sponsoring Talking About the Business • erformance Bonuses can grow as downline P sales increase. When presenting the business to prospective IBOs, keep these tips in mind: • ecognition from Amway, other IBOs, R and upline. 1. Lead with your strengths. Tell Amway's history of over 50 years. Tout its high-quality products. • atisfaction of helping others start and grow S an independent business. 2. Be relevant and relatable. Address people's economic anxiety and their desire for stability. Set the right tone. Prospects respond to motivation over materialism. It's about reaching goals. Earn comfort and trust with familiar faces, authentic stories, and sincerity. Responsibilities of Sponsoring 3. Show them, don't just tell them. Testimonials from customers, independent validation from consumer magazines, and success stories of real people go a long way. • ork with downline IBOs to create and meet W their goals. • Help them learn about the products. • how them how to place orders for themselves S and customers. 4. Keep it real. People respond to honest, down-to-earth, plain language. They're also skeptical: Simply talking about "opportunity" without also mentioning products puts people off. • how them how to register new IBOs S themselves, and more. 5. Be candid. Don't over-promise. Don't under-deliver. So, what's the best way to approach people with this opportunity? Real Answers for Tough Questions Amway's training department talked with Independent Business Owners to find out the top 12 questions that come up when presenting the business opportunity. Nine research sessions with real prospects resulted in answers phrased in a way that got positive feedback. Read the Tough Questions PDF to learn more. Log in to Amway.com as an IBO and search for: Tough Questions. Single booklet General Population Order SKU 401-595 Hispanic Order SKU 401-607 $1.75 12