Issue link: http://read.dmtmag.com/i/111102
Conference Schedule DAY 2 • WEDNESDAY, MARCH 13, 2013 Enology Viticulture Marketing/Business 8:00–8:25 Conference General Session - Welcome by Robert Merletti and George Christie of Vineyard & Winery Management with introductions and opening remarks from Dr. Bruce Zoecklein, Dr. Keith Striegler and Elizabeth Slater. 8:30–9:15 Flavor Development by Yeast During Primary Fermentation Denise Gardner, Extension Enologist, Penn State University 8:30–9:15 Introduction to the Yield 8:30–9:15 10 Steps to Better PR - 9:30–10:15 Grape Yield: Can You Have 9:30–10:15 Permits Online - What's vs. Quality Debate - Dr. Ed Hellman, Texas A&M AgriLife Extension, Texas A&M University, Lubbock, TX Paul Wagner, Owner, Balzac Communications, Napa, CA 9:15–9:30 Break MORNING 9:30–10:15 Improving the Sensitivity of Paper Chromatography - Dr. Barry Gump, Professor, Florida International University Too Much or Too Little of a Good Thing? - Dr. Sara Spayd, Department of Horticultural Science, North Carolina State University Coming and What's New - Rick Chow, TTB Program Manager, IT Solutions for Field Operations ,TTB 10:00–4:30 Trade Show and Live Auction Open 10:15–10:30 Break 10:30–11:15 Microbiology for the Small Winery - Molly Kelly, Enologist, Virginia Tech 10:30–11:15 Yield, Vine Balance and 10:30–11:15 Let's Get Social - 11:30–12:00 Morning Viticulture speakers 11:30–12:00 Morning Marketing/Business Quality: Are we Hitting the Target? Dr. Patricia A. Skinkis, Assistant Professor, Viticulture Extension Specialist, Oregon State University Danene Beedle, Marketing Director, Brand Ambassador, Missouri Wine and Grape Board 11:15–11:30 Break 11:30–12:00 Morning Enology speakers return for Q&A return for Q&A speakers return for Q&A 12:00–1:00 Trade Show Lunch provided in Exhibit Hall Enology 10-for-1 Group Consulting 1:00–2:00 Group A AFTERNOON Flavor Development by Yeast During Primary Fermentation - Denise Gardner, Extension Enologist, Penn State University Viticulture 10-for-1 Group Consulting Marketing/Business 10-for-1 Group Consulting 1:00–2:00 Group B 1:00–2:00 Group C 2:15–3:15 Group E 2:15–3:15 Group F 3:30–4:30 Group H 3:30–4:30 Group I Grape Yield - Dr. Sara Spayd, Department of Horticultural Science, North Carolina State University, Raleigh, NC Tasting Room Design Gary Finnan, Winery Consultant 2:00–2:15 Break 2:15–3:15 Group D General Enology - Dr. Bruce Zoecklein, Professor Emeritus, Virginia Tech, National Advisory Board at VESTA Vigor Management and Vine Balance Dr. Patricia A. Skinkis, Viticulture Extension Specialist, Oregon State University Social Media - Danene Beedle, Marketing Director/Brand Ambassador, Missouri Wine & Grape Board 3:15–3:30 Break 3:30–4:30 Group G Paper Chromatography - Dr. Barry Gump, Professor, Florida International University Fungicide Applications - Dr. Annemiek Schilder, Department of Plant, Soil, and Microbial Sciences, Michigan State University, East Lansing, MI Permits Online - Rick Chow, TTB Program Manager, IT Solutions for Field Operations, TTB 5:30–6:30 Wine & Dine Reception 6:30–9:30 Wine & Dine Gala and Live Auction *Schedule subject to change. 88 V I N E YARD & WINERY MANAGEMENT | Mar - Apr 2013 w w w. v w m m e d i a . c o m