Cheers

DRINK CULTURE The Portland Rickey Wins Tales' Cocktail Competition Tales of the Cocktail's official drink this year was the Rickey, Washington, D.C.'s native cocktail that typically mixes gin, lime juice and club soda. During the annual TOC event, held last month in New Orleans, a bartender competition for the best take on the classic was judged by Jeffrey Morganthaler of Clyde Common in Portland, OR; Derek Brown of The Passenger/Columbia Room and Mockingbird Hill in Washington, D.C.; and Adam Bernbach from Proof and Estadio, also in Washington, D.C. Jacob Grier from Metrovino restaurant and bar in Portland, OR, won for his gin-, beer- and Chartreuse-based sip The Portland Rickey. "I wanted to come up with something that would taste great on a hot day in New Orleans," Grier explains, "and as a big fan of beer cocktails, beer was an obvious choice for the carbonated element."—KAM PORTLAND RICKEY Recipe courtesy of Jacob Grier of Metrovino in Portland, OR. 1 ½ oz. Martin Miller gin ¾ oz. Lemon juice ¼ oz. Green Chartreuse 4 oz. Le Merle Saison farmhouse ale Squeezed half of lemon, plus lemon shell, for garnish Combine the gin, Chartreuse, lemon juice and beer in an ice-filled highball glass. Drop the squeezed half-lemon into the drink, and stir gently. Leading Brands of Cider, 2011-2012 (000 2.25-Gallon Cases) Brand Woodchuck Angry Orchard Strongbow Hornsby's Crispin Total Leading Brands Others Total Cider 2012 2,250 2,200 880 850 710 6,890 2,920 9,810 11/12% Change 25.0% ++ 17.3% 3.7% ++ 83.5% 17.9% 57.5% While the cider category is still fairly small in the U.S., it's growing rapidly. Looking at the top-five cider brands identified by the Beverage Information Group (the research arm of Cheers' parent company), two grew more than 100%, and all but one showed double-digit growth from 2011 to 2012. Hornsby's Hard Cider, launched in 1994 by E&J Gallo Winery and sold to the parent of Irish cider brand Magners in 2011, still grew nearly 4%, reaching 850,000 2.25 gallon-cases sold in 2012. For more information on beverage alcohol consumption trends, visit BevInfoGroup.com. CHEERS EDITORIAL ADVISORY BOARD Tony Abou-Ganim Modern Mixologist Dale DeGroff King Cocktail Timothy Baldwin Assistant Food and Beverage Director The Little Nell Matt Durbin Vice President, Beverage & Bar, Carlson Restaurants Stephen Beaumont WorldofBeer.com Tylor Field III Vice President, Wine & Spirits Morton's The Steakhouse Heather Berry Director of Beverage and Bakery Operations The Cheesecake Factory Restaurants, Inc. John W. Fischer, M.S., CHE Associate Professor The Culinary Institute of America Sandy Block, MW Vice President of Beverage Operations Legal Sea Foods Doug Frost, M.S., M.W. Consultant Beverage Alcohol Resource, Inc. David Brown Vice President Operations Support Houlihan's Jill Helmerick Director of Beverage Red Robin Gourmet Burgers Wesley Cort Director, Restaurant & Beverage Development and Operations Norwegian Cruise Line Doug Draper Director of Adult Beverage & Bar Development HMSHost | SEPTEMBER 2013 2011 1,800 40 750 820 344 3,754 2,476 6,230 (++) Greater than 100%. Cindy Busi Director of Worldwide Beverage Hard Rock International 12 Supplier Vermont Hard Cider Co. Boston Beer Co. Vermont Hard Cider Co./Heineken USA Wm. Magners Inc. MillerCoors Patrick Henry President Patrick Henry Creative Promotions Inc. Daniel Hoffman Director Equipment & Beverage Specifications Global Operations Services Marriott International Inc. Doug Jackson Senior Director of Beverage Development Darden Restaurants Scott Kinsey Director of R&D and Corporate Chef Hooters of America, Inc. Fernando Salazar Vice President, Food and Beverage Wyndham Worldwide Patrick Kirk Marketing and Brand Manager Buffalo Wild Wings Glenn Schmitt President MarkeTeam Edward M. Korry Department Chairman, Beverage and Dining Service College of Culinary Arts Johnson & Wales Kevin Settles President Bardenay Restaurant Stacey Smith Beverage Director Pappas Restaurants James Kramer Vice President Beverage Operations Landry's Restaurants Inc. Kip Snider Beverage Director Yard House Restaurants Ken Lennox Director Beverages Ruby Tuesday Inc. Monica Tary Vice President of Beverage & Training Cheeseburger in Paradise Larry McGinn Partner iMi Agency Mary Melton Director of Beverage P.F. Chang's China Bistro Robert Plotkin President BarMedia Blake Rohrabaugh Beverage Director Bar Louie Restaurant Operations, LLC David Tetens Director of Beverage & Bar Development/ North America Division Starwood Hotels and Resorts Ryan Valentine Director of Beverage Operating Partner Cameron Mitchell Restaurants Suzan Waldschmidt Director of Beverage Outback Steakhouse www.cheersonline.com

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