Vineyard & Winery Management - Indexes

6 V I N E YA R D & W I N E RY M A N A G E M E N T | N o v - D e c 2 014 w w w. v w m m e d i a . c o m 116 122 13 18 22 134 25 29 35 Vineyard & Winery Management (ISSN 1047-4951) is published bi- monthly by Vineyard & Winery Ser- vices, Inc. Business office is located at 421 E Street, Santa Rosa, CA 95404. Tel: (707) 577-7700. Robert Merletti, president and publisher. Cover and contents are copyright protected © 2009. Unauthorized du- plication prohibited. Periodical Post- age Paid at Santa Rosa, CA and ad- ditional mailing offices. Postmaster: Please send Form 3579 to Vineyard & Winery Management, Box 14459, Santa Rosa, CA 95402-6459. MANAGEMENT (cont.) Protecting Your Brand The market is more crowded than you realize. By Chad R. Caraker and Whitney L. McMurdie Scene at: 2014 International Wine Channel TV Awards Dr. Konstantin Frank Riesling takes Best of Show COLUMNS & DEPARTMENTS News in Focus A closer look at the industry's top news headlines. By Tim Teichgraeber and Gary Werner Uncorking PR: Free Wine! Writers won't review your wines unless you send them samples. By Paul Wagner Wine Wise Marketing: Shipping Discounts Are they a good Idea or not? By Elizabeth Slater End Post: Great Expectorations Underage winemaking students can now sip and spit. By Tyler Colman ON THE BEAT Market Watch: Sharing Meets Pairing Small-plates dining alters the wine-with-food landscape. By Tim Teichgraeber East Coast Watch: Long Island's Production Potential Expands Custom-crush facility opens doors to small and new producers. By Marguerite Thomas Soil & Cellar: Get it Right Before it Goes in the Bottle Filtration is the final defense against wine spoilage. By Remi Cohen Editor's Desk Spotlight Calendar Advertiser Index 10 126 132 133 ............63 ............41 ............17 ............22 13 29 25

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