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JANUARY 2016 15 THE JOURNAL No. 11 on Get It Quick Page • used in manufactured housing market • 8FT sectional cables with self-feeding action negotiates 4" "P" traps" • lowest maintenance machine on the market • cable spins at 500RPM for maximum cleaning of tough blockages such as tree roots • drive unit weighs only 72lbs, handle folds down for easy transport • minimum cable maintenance and lower cost with the sectional cable • smaller diameter(7/8") sectional cable adapts to Model C drive unit for 2" lines and 3" "P" traps The original dual cable sectional sewer and drain cleaner Model C - Cleans 3"-10" lines to 200FT 800-833-1212 info@electriceel.com www.electriceel.com See our display at the Louisville Show Booth 221 No. 10 on Get It Quick Page and residents – segregating them, along de facto economic, class, age and racial lines - - from owners and residents of other types of single-family homes. The upshot of all this is that the 1997 HUD preemption rulings are wrong, inaccurate and misleading, hurting both consumers and the in- dustry by illegitimately and dramatically limiting the production, sale and placement of today's modern manufactured homes, while needlessly restricting their availability to millions of potential homebuyers. Unfortunately, the industry itself must shoul- der part of the blame for this state of affairs, as a strong, independent national representation for the industry's post-production sector, dedicated to advancing and protecting all aspects of that segment of the federally-regulated manufactured housing industry – which MHARR has consis- tently advocated – would have aggressively chal- lenged HUD's brazen disregard of Congress and its enhancement of federal preemption. Instead, the crucial issue of placement, like other such post-production matters, continues to languish at the national level, with no end in sight. In MHARR's view, it is long past time for the industry to seriously challenge HUD to retract and replace its 1997 rulings with a new statement and policy that -- as required by the 2000 reform law -- will facilitate the availability of today's mod- ern, affordable manufactured housing for every American, regardless of where they live or wish to live. Mark Weiss is President & CEO of the Manufac- tured Housing Association for Regulatory Reform. MHARR is a Washington, DC-based national trade association representing the views and interests of in- dependent producers of federally-regulated manufac- tured housing. Mark can be reached at 202-783-4087. \ 13 T J T J $30,000 in profit. In actuality, the business lost $50,000. Had the owner been watching this data early on, action could have been taken well in advance to avoid or mitigate that loss. So, look at the numbers and ask yourself this ques- tion: Which of these seven areas will yield the most bottom-line improvement with the least amount of investment in time, energy or money? That's the place to start. Using this data, can you see how you can make marketing, growth, hiring and other key decisions with more clarity and certainty? Look- ing at the data presented in this format will tell you which areas of your business deserve your immediate time and attention. In short, you'll make better decisions. Scott Stroud is Business Development Manager for Power Marketing & Advertising, a full-service marketing firm working exclusively with housing companies and commu- nities. Scott has over 30 years of exceptional results in marketing factory built homes, and can be reached at scott@Power-marketing.com or at 240-420-6343. Visit our website to view back issues and other industry information www.journalmfdhousing.com