Issue link: http://read.dmtmag.com/i/635964
Michelin's commitment to Total Performance means drivers get the signature performance they want most, plus the other performances they need for everyday driving. Tight turns create extreme pressure on the tire's outer shoulder. This can cause heat buildup that breaks down the tire. KEEP COOL UNDER PRESSURE. Michelin's Variable Contact Patch allows for better distribution of pressure, for more grip and cornering control without sacrificing longevity. SIGNATURE TIRE: PILOT ® SPORT A/S 3 DRIVERS WANT Grip and Control without compromising longevity and cold-weather performance. The size and arrangement of tread blocks determine tire noise, inside and outside the vehicle. Too little variation in this sequence can cause a loud droning; too much variation can cause vibration and noise from the tire being "out of round." THREE BLOCKS AND THE TRUTH. Michelin uses three sizes of blocks, in an optimized sequence, to maintain tire uniformity and produce a quiet, comfortable ride while maintaining handling. SIGNATURE TIRE: PRIMACY ™ MXM4 ® DRIVERS WANT Quiet and Comfort without compromising high-performance handling. Traditionally, compounds that offer the best fuel efficiency (low rolling resistance) offer less grip. As a tire rolls, it creates heat as it flexes in contact with the road, consuming energy and making your car work harder. KEEP YOUR COOL AND ROLL ON. Michelin has developed compounds that can run cool with low rolling resistance while maintaining excellent grip. SIGNATURE TIRE: ENERGY ™ SAVER A/S DRIVERS WANT Fuel Efficiency without compromising gripping ability. Backed by the Michelin Promise Plan ™ 30-Day Satisfaction Guarantee 1, 2 If you're not 100% satisfied, bring the tires and original sales receipt back to the place of purchase within 30 days for a new set of tires. 3-Year Flat Tire Changing Assistance 1, 2 A qualified service professional will change your flat and install your spare tire or provide towing at no charge. Limited Mileage Warranty 1, 3 MICHELIN ® passenger and light truck tires (replacement and original equipment) are covered by a limited warranty for treadwear. THE MICHELIN DIFFERENCE The Michelin Difference 6