20 SPICING UP SALES
The rum business is a multi-faceted one, with spiced, flavored and higher-end brands on the rise. By Jack Robertiello
28
NABCA CONFERENCE ROUNDUP
The 75th Annual National Alcohol Beverage Control Association's 75th Annual Conference focused on "Acknowledging the Benefits of Control." By Richard Brandes
BLOSSOMS
36 GIN
The category is flourishing thanks to the cocktail craze, renewed consumer interest and super- premium product innovation. By Thomas Henry Strenk
41
GROWTH BRANDS AT WSWA
recent WSWA Convention to honor those suppliers whose wine and spirits brands won Growth Brand Awards.
The Beverage Information Group used the venue of the
43
EVERYTHING'S COMING UP ROSÉS
Rosé champagnes are no longer sweet, and they are no longer frivolous. By Harriet Lembeck
4 DEPARTMENTS
Editor's Note . . . . . . . . . . . . . . . . . . . .6 Dateline . . . . . . . . . . . . . . . . . . . . . . . .8 Products & Packaging . . . . . . . . . . . . .45 Advertisers' Index . . . . . . . . . . . . . . .46
COMING NEXT ISSUE
• Control States Commissioners' Forum
• Bourbon & American Whiskey • POS Systems Update
PAGE 20
StateWays® (ISSN 0279-2133) is published six times per year (January/February, March/April, May/June, July/ August, September/October, November/December) by The Beverage Information Group, a division of M2MEDIA360, 17 High St., 2nd Fl., Norwalk, CT 06851. USP Number 944-740, periodical rate postage paid at Norwalk, CT and additional mailing offices. Postmaster: Send address changes to StateWays®, PO Box 4290, Port Jervis, NY 12771-1821. Subscriptions: Single copies $8.00. U.S. one year $20. $50 Canada and overseas by surface mail; $130 Air mail to all other countries. All subscriptions payable in U.S. dollars. Payment must accompany order. To subscribe write: StateWays®,PO Box 4290, Port Jervis, NY 12771-1821; or call StateWays customer service number 8 a.m. To 4:30 p.m. CST at 845-856- 2229. Customer Service fax (845) 856-5822. Customer Service website www.stateways.com/subscribestw. Copyright 2012 by The Beverage Information Group, a division of M2MEDIA360, 17 High St., 2nd Fl., Norwalk, CT 06851. Reproduction without the express written consent of the publisher is prohibited. Not responsible for return of unsolicited materials. The Beverage Information Group publishes StateWays®, Beverage Dynamics, Cheers®, Wine & Spirits Industry Marketing, Liquor Handbook,Wine Handbook, Beer Handbook, Handbook Advance and Licensed Beverage Fact Book.
StateWays www.stateways.com July/August 2012
