RETAIL
OPERATIONS
By MAURAKELLER
Managing Your Energy Efficiency
New ways to cut
electric costs and more
Convenience
restaurant chain,
Sheetz, Inc.
installed Cree®
227 Series canopy
lights on the
exterior recessed
and low-profile
surface-mount
luminaires ideal
for petroleum
station canopy
applications and
building soffits.
Sheetz also
replaced metal
halides with
Cree Edge area,
security and flood
luminaires, which
provide lasting
durability, optimum
illumination and
unobtrusive
architectural
blending, all while
using 50 percent
less energy in most
applications.
12
T
hese days, just about everyone in the
petroleum business is burdened with
some kind of energy management challenge—from energy efficient lighting to
full-site energy management systems.
The industry is saddled with pressures from environmentalists, government regulators, and customers
to modify their operations' carbon footprint amid
these earth-sensitive times.
Illumination and
Energy Efficiency
Amid the increasing environmental regulations
and overall energy management systems emerging
within the petroleum industry, there are key
concerns facing petroleum industry players as it
relates to these areas. Energy-efficient lighting
systems is among the largest factors.
May/June 2013
JULY/AUGUST 2013
According to Amit Bhojrai, product marketing
manager at Cree, Inc., lighting quality is a key factor
for petroleum and c-store owners and operators, as it
pertains to the bottom line.
"In retail environments, inadequate illumination
caused by outdated lighting fixtures can create
uneven illumination, making it difficult to read
product labels in-store," Bhojrai says. "High-quality,
energy-efficient LED lighting can offer a better
solution for more even illumination and delivered
light levels."
Outdoor canopy lighting quality is equally as
important, as guests tend to select gas stations that
provide the best-perceived sense of security through
optimized illumination levels. "Canopy LED lighting
can deliver the enhanced illumination desired
to improve roadside visibility, helping to attract
customers," Bhojrai says.
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