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With the theme of Creating Opportunities – Building Success, the 2014 National Congress & Expo for Manufactured and Modular Housing will move back to Caesars Palace with a low room rate of $119 per night. Caesars Palace provides excellent meeting facilities for the Congress & Expo and easy access to some of the best restaurants, shopping and entertainment in Las Vegas. Here are details on this year's ex- citing event. 10th Annual Oliver Technologies, Inc. Golf Tournament – Monday, April 28 th Kick off your Congress & Expo experience by playing golf on an Arnold Palmer-designed course. The 10th Annual Oliver Technologies, Inc. Golf Tournament begins Monday after- noon, April 28th at the Arroyo Golf Club, with shuttle service available from the Caesars Palace Hotel. Your golf package in- cludes green and cart fees, trans- portation, lunch, and more in the $170 registration fee. Rental clubs are available. For additional information, call Gay Westbrook at (703) 229-6212. MHI-National Communities Council Spring Forum – Tuesday, April 29 th The National Communities Council Spring Forum will be held on Tuesday, April 29 th from 8:00 a.m. to 5:00 p.m. This is a great event for those involved with manufactured home communities, whether as an owner/operator, service provider, lender or consultant. With an emphasis on providing practical solutions and take-home value to help attendees with their business, it provides informative content to ad- dress the needs of community owner/operators of all sizes. General Session Speakers- Wednesday and Thursday, April 30 th and May 1 st The 2014 Keynote will be delivered by Ken Segall. Author of Insanely Simple, Segall is an advertising executive who worked closely with Steve Jobs for over 12 years. He started the i- frenzy by naming iMac and helping develop Apple's famous Think different campaign. To Steve Jobs, "simplicity" was a religion. He built a company based on its principles, in which the complexities of traditional business were simply not tolerated. Insanely Simple explains the ten elements of simplicity that drive Apple's suc- cess. The Apple story is fascinating to people across all industries. Chris Fisher, Managing Principal, Ducker Worldwide, will be the speaker during Thurs- day morning's general session. The economy is recovering, population is shifting, financial regulations are changing and the housing in- dustry has permanently shifted. To help busi- ness owners and industry players address the future, this session will provide a data driven assessment of historic and future dynamics and drivers of the industry from which to understand triggers of growth/decline as well as clusters of opportunity. Educational Workshops- Wed., April 30 th 10:15 a.m. – 11:30 a.m. Trends and Insights on Boomers and Beyond This workshop will focus on the importance to Baby Boomers of encore careers, connecting with like-minded people, and enhancing their retired and semi-retired social lives. Learn about social motivators, and reimagined home designs that appeal to this demographic. Energy Efficiency Sells More Homes Find out how energy efficient and green technologies used in manufactured home con- struction are helping reduce the energy load in older land-lease communities without costly re- placement of electrical infrastructure. Discover what public/private partnerships are doing to provide homeowners with incentives to pur- chase energy efficient homes. Building Successful Relationships with Local Banks and Credit Unions It is possible to attract and persuade even skeptical bankers to make loans to your cus- tomers. This workshop will demonstrate how to develop local personal property financing sources. Educational Workshops- Wed., April 30 th 2:00 p.m. – 3:15 p.m. CFPB Regulations –New Rules Impacting the Manufactured Housing Industry This workshop will provide an overview of CFPB regulations that implement the Dodd- Frank Act. The following will be discussed: (1) Qualified Mortgages and Ability to Repay; (2) HOEPA High Cost Mortgage Loans; (3) HPML Appraisals; and (4) Loan Originator Compensation. Future of Telecommunications on Community Property With the advances in both the wired (cable and telephone) and wireless (cell phone and Wi-Fi) communications, it's critical to have a plan of action for your land-lease community to take advantage of these growing and emerging technologies. Learn how to profit, participate in the bidding for new cell tower revenues, and get the best data service for your community. Beyond Websites: Attracting and Convert- ing More Online Leads into Sales Customer and prospect management systems combine the best of automation and live inter- action, ensuring every prospect gets the ideal MARCH 2014 10 THE JOURNAL 2014 NATIONAL C FOR MANUFACTURED AN April 29 - May 1, 2014 • Cae don't want to miss the 2014 National Congress & Expo for Manufactured and Modular Hous- ing! Visit www.congressandexpo.com for reg- istration and hotel information as well as detailed information on exhibitors and educational programs. You You Creating Opportunities – Building Success