Issue link: https://read.dmtmag.com/i/348083
COMFORT BRAKING OFF-ROAD FUEL EFFICIENCY WEAR LIFE 10 8 5 10 9 Our leading tire for SUVs and crossovers features impressive on-road handling and comfort, plus long treadlife and outstanding fuel efficiency. MICHELIN ® Latitude ® Tour Popular Replacement Market Fitments: Buick Enclave • Chevrolet Equinox • Honda CRV Toyota Highlander • Jeep Grand Cherokee BENEFITS OF MICHELIN ® LATITUDE ® TOUR TIRES: • Greater Confidence in Wet Conditions. Special rubber compounds and wide-groove tread design help the MICHELIN ® Latitude ® Tour tire stop 5% shorter than its predecessor. 1 1 Based on Michelin internal wet braking test results vs. MICHELIN ® Cross Terrain ® tires. • Can Save up to 82 Gallons of Fuel at $3.50 Per Gallon Over the Life of the Tires. 2 Special tread compounds help reduce the rolling resistance of the tire, resulting in improved engine fuel efficiency. 2 Fuel savings are estimates based on comparative rolling-resistance testing vs. Goodyear ® Fortera ® SilentArmor ™ tires. Actual on-road savings may vary. • Enjoy a Quiet, Comfortable Ride. MICHELIN ® Comfort Control Technology ™ uses computer-optimized design and precision manufacturing to reduce vibrations and road noise. ALL-SEASON TIRE See pages 14 – 15 for details. 88 I Light Truck, SUV and Crossover Tires