Beer Handbook 2015
6
The Beer Market National Overview
Share of Total Beer Sales by Month, 2014
January 211,654 7.4% 211,568 7.4%
February 205,334 7.2% 208,917 7.3%
March 231,065 8.1% 227,620 8.0%
April 241,378 8.5% 241,622 8.5%
May 265,469 9.3% 259,304 9.1%
June 261,849 9.2% 261,777 9.2%
July 267,781 9.4% 269,160 9.5%
August 264,002 9.3% 255,385 9.0%
September 239,096 8.4% 237,749 8.4%
October 232,442 8.2% 235,773 8.3%
November 214,970 7.6% 211,721 7.4%
December 211,044 7.4% 223,113 7.8%
Total 2,846,085 100.0% 2,843,710 100.0%
Beer Sales by Month, Share of Total, 2013-2014
(000 2.25-Gallon Cases)
Month 2013 Share 2014 Share
0
2%
4%
6%
8%
10%
Jan. Feb. Mar. April May June July Aug. Sept. Oct. Nov. Dec.
7.4 7.3 8.0 8.5 9.1 9.2 9.5 9.0 8.4 8.3 7.4 7.8