Issue link: https://read.dmtmag.com/i/669055
FOCUS PSB ATV 18 • May 2, 2016 • Powersports Business www.PowersportsBusiness.com Force 750 4x4i that took the No. 1 spot on the list. YOUTH ATVS Overall, youth ATVs showed large gains in interest on KBB.com. Eight of the top 10 mod- els showed an increase in KBB.com hits. 2015 MODEL-YEAR ATVS Polaris ATVs received 32.8 percent of KBB.com hits for model-year 2015 ATVs through year-to-date 2016. This is an increase over a year ago, when 1-year-old Polaris ATVs received 30.6 percent of the interest. Can-Am has shown an impressive gain in KBB.com hits. A year ago, 1-year-old Can-Am ATVs received 13.7 percent of the interest in one-year-old ATVs overall. This year, Can-Am ATVs received 21.4 percent of the interest in 1-year-old ATVs overall. Yamaha had a loss in KBB.com hits, receiving only 11.6 percent of interest in 1-year-old ATVs compared to the 17.2 percent it had a year ago. Despite the dramatic drop in the actual number of KBB.com hits it received, Yamaha was the No. 1 manufacturer in hits-per-model for 2016 year-to-date. PSB Lisa Pelissier is a senior powersports analyst at Kelley Blue Book. Change from 2015** KBB Suggested Retail Value KBB Trade-In Value 1 2013 Polaris Sportsman 500 HO down 4% $3,220 $4,685 2 2005 Polaris Sportsman 500 4x4 down 12% $2,275 $3,340 3 2005 Yamaha Grizzly 660 4x4 down 9% $2,290 $3,365 4 2014 Polaris Sportsman 570 EFI up 25% $3,310 $4,820 5 2004 Polaris Sportsman 500 4x4 down 23% $2,090 $3,080 6 2006 Yamaha Grizzly 660 4x4 up 15% $2,500 $3,660 7 2012 Polaris Sportsman 500 HO down 3% $3,105 $4,520 8 2007 Yamaha Grizzly 700 4x4 down 12% $3,015 $4,390 9 2002 Yamaha Grizzly 660 4x4 up 7% $1,755 $2,605 10 2003 Yamaha Grizzly 660 4x4 up 23% $1,920 $2,835 Year Make Model MOST RESEARCHED UTILITY ATVS 400CC TO 700CC Change from 2015** KBB Suggested Retail Value KBB Trade-In Value 1 2005 Kawasaki Brute Force 750 4x4i down 17% $2,275 $3,340 2 2008 Polaris Sportsman 800 EFI down 19% $3,105 $4,520 3 2007 Kawasaki Brute Force 750 4x4i down <1% $2,680 $3,920 4 2006 Polaris Sportsman 800 EFI up 22% $2,785 $4,065 5 2005 Polaris Sportsman 800 EFI down 29% $2,665 $3,895 6 2012 Polaris Sportsman XP 850 HO EPS down 5% $4,550 $6,600 7 2012 Polaris Sportsman 800 EFI down 8% $3,700 $5,380 8 2007 Can-Am Outlander 800 down 17% $2,880 $4,195 9 2014 Polaris Sportsman XP 850 HO EPS up 11% $5,100 $7,390 10 2006 Kawasaki Brute Force 750 4x4i down 8% $2,480 $3,635 Year Make Model MOST RESEARCHED UTILITY ATVS OVER 700CC KBB CONTINUED FROM PAGE 16 Change from 2015** KBB Suggested Retail Value KBB Trade-In Value 1 2008 Honda TRX700XX up 3% $2,380 $3,495 2 2006 Yamaha Raptor 700R down 8% $1,935 $2,860 3 2005 Yamaha Raptor 660R down 1% $1,565 $2,330 4 2001 Yamaha Raptor 660R down 2% $1,120 $1,715 5 2003 Yamaha Raptor 660R down 6% $1,300 $1,970 6 2008 Yamaha Raptor 700R down 11% $2,320 $3,400 7 2004 Yamaha Raptor 660R down 12% $1,430 $2,140 8 2007 Yamaha Raptor 700R down 19% $2,100 $3,095 9 2007 Yamaha Raptor 700R SE down 11% $2,375 $3,480 10 2002 Yamaha Raptor 660R down 9% $1,200 $1,830 Year Make Model MOST RESEARCHED SPORT ATVS 500CC & LARGER Change from 2015** KBB Suggested Retail Value KBB Trade-In Value 1 1996 Honda TRX300FW 4x4 up 167% $965 $1,500 2 2006 Honda Rancher 350 ES 4x4 down 11% $2,080 $3,065 3 2002 Honda Rancher 350 ES 4x4 down 6% $1,490 $2,230 4 1996 Honda TRX300 up 192% $805 $1,280 5 2006 Honda Rancher 350 4x4 down 15% $1,990 $2,940 6 2003 Honda Rancher 350 ES 4x4 down 16% $1,625 $2,420 7 2004 Honda Rancher 350 ES 4x4 down 9% $1,765 $2,615 8 2005 Honda Rancher 350 ES 4x4 down 12% $1,920 $2,835 9 2005 Honda Rancher 350 4x4 down 7% $1,835 $2,720 10 2007 Honda Recon ES down 3% $1,320 $1,995 Year Make Model MOST RESEARCHED UTILITY ATVS UNDER 400CC TOP 10 MOST RESEARCHED RESEARCHED ATVS BASED ON KBB.COM WEB HITS FOR ATVS IN 2016* Source: Kelley Blue Book *Based on KBB.com web hits from Jan. 1, 2016, to March 13, 2016. **Compared to same time period during 2015.