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JUNE 2012 J OURNAL June 2012 The Magazine For Manufactured & Modular Housing Professionals Cover photo courtesy of Champion Homes PAR A DE of H ABOUT THE COVER This month's cover photo is courtesy of Champion Homes. For more information visit their website at: www.championhomes.com 2012omes rv/mh hall of fame fund raiser Hall of Fame launchesnew fund raising campaign to lower bank loan. sales management Grayson Schwepfinger continueshisseriesof articleson salesmanagement. parade of homes Check out the new manufactured & modular homesour industry hasto offer. mharr viewpoint Danny Ghorbani reportsHUD disappoints industry ... again service & set-up George Porter discusses moisture problems with decking. mhi focus Dick Jennison discusses the housing market moving into recovery. community consultant Frank Rolfe discusses a new revolution coming in community management. marketing consultant Scott Stroud discusses how to be attractive to prospects. development marketing Ed Hicks discusses preliminary market analysis on community development. VOL. 32 NO. 6 JOURNAL President&Publisher .......................Jim Visser STAFF Office Manager & Associate Editor . . . . . . . . . . . . .Shelia Stiner CirculationManager ........................ShirleyVisser Photography ............................JamesVisser,Jr. National Modular Sales Consultant . . . . . . . . . . .Melissa Bishop Contributors Political And Associations . . . . . . . . . . . . . . . . .Danny Ghorbani MH Association for Regulatory Reform and Richard Jennison, Manufactured Housing Institute 6 7 Don'tMiss Out... 9 18 20 22 24 26 28 Mailing Address: P.O. Box 288 Manchester, GA 31816 Shipping Address: 1069 Judson Bulloch Road Warm Springs, GA 31830 E-Mail: news@journalmfdhousing.com Web Page: www.journalmfdhousing.com Volume 32 Issue 6. THE JOURNAL is sent monthly. All rights are reserved. Permission to reprint given only upon written request. The Journal is solely owned and operated by J & S Publishing Co. and is not affiliated with or run by any outside organization. It is solely supported by advertising and is dis- tributed to industry related businesses throughout the United States. Any questions or comments should be forwarded to Jim Visser, President and Publisher at 706-655-2333. POSTMASTER: Send address changes to THE JOURNAL, P.O. Box 288, Manchester, GA 31816. The AugustIssue is our Building Green Edition Reserve your ad space now. Call 706-655-2333 Development Finance,Marketing & Retailing . . . . . . . .Ed Hicks Service&Set-Up ...........................GeorgePorter Sales Management . . . . . . . . . . . . . . . . .Grayson Schwepfinger Modular Consultant ..........................ScottStroud CommunityConsultant ........................FrankRolfe The ONLY Monthly Industry Magazine! contents THE THE