Overdrive

January 2018 | Overdrive | 31 Trucker-focused app maker One20 is showing its appreciation to truckers who help make festivi- ties surrounding Super Bowl 52 in Minneapolis possible. The company is awarding two drivers game tickets. It's also offering dozens more drivers com- plementary participation in exclusive events linked to the Feb. 4 game, such as those taking place at Club Nomadic, a pop-up nightclub that will feature A-list musical performanc- es throughout the week leading up to the game. The company says thousands of trucks will deliver tens of thousands of tons of freight for the game and events leading up to it. One20 has part- nered as official logistics sponsor for On Location Experiences and Nomadic Entertainment, which combine to produce performances and other events. One20 also plans to film a documentary to share drivers' experiences and perspectives on their roles in making the game happen. Visit one20.com/big- game for details on the promotion, which accepted driver/customer-submitted videos through December as a basis for the awards. Truckers compete for Super Bowl tickets, other perks App maker One20 is providing prizes and promotions to benefit truckers and highlight their roles in hauling freight needed for the big game.

• Cover
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