Propickup Digital Magazine
Issue link: https://read.dmtmag.com/i/93729
EDITOR'S NOTE STAYING SMART ally the original saying, according to Bartleby.com, was in Latin: "Senex psittacus neglgit ferlam" (An old parrot does not mind the stick). I'm an old dog (or parrot) in the eyes of my fellow staff ers at our other construction and "Y " trucking magazines. The 20- and 30-somethings here look at anyone over 50 as being "old. But I don't agree with E.C. Brewer's assessment that just because one is "old" automati- cally makes you incapable of learning anything new. I embrace new technology and learning. It makes me better at my job and more effi cient in the work I do. I'd hope you are of the same mindset. One of the primary editorial tenets when we started ProPickup three years ago is educating readers like you so your business runs a little smoother. We concentrate our educational process on the one tool you can't do without – the pickup. The advancements in automotive technology 20 years ago moved at a snail's pace compared to the leaps and bounds it's taking today. Keeping up with the newest in aftermarket parts and accessories designed to work with this new technology is what helps maximize your pickup fl eet's productivity and effi ciency. Knowledge helps fortify the corporate bottom line. Learning is also a key element of our ProPickup Truck Expo (propickupexpo.com) this month at the Dallas Convention Center (Aug. 23-25). Not only will our expo be loaded with manufacturer's touting the newest in pickup- oriented products and services, there are three special seminars to help business owners get the most out of their trucks. These "SmartSessions" target specifi c pickup-related topics where knowledge plays a critical role in the safety of your employees and the fi nancial health of your company: "Towing & The Law;" "Maximizing Fuel Economy;" and "Power Upgrades. " Each session has a trio of leading industry experts sharing their insights on the topic. For example, during the "Towing & The Law" SmartSession you'll get to hear an attor- ney from one of the top Dallas law fi rms talk about towing liability issues that could cost your company millions if its pickups aren't properly equipped for the job. What does "properly equipped" mean? The head of GM's towing certifi cation group and the chief trainer for one of the biggest pickup hitch manufacturers in the world will be addressing that very question during the same seminar. You can't aff ord to miss it. Understanding how pickup tow ratings are determined and how the court of law operates when it comes to liability issues stemming from towing-related accidents is something every fl eet manager needs to know. Our other two SmartSessions, all of which are free, have experts on engine program- mers, exhaust systems, alternative fuels and other aftermarket products explain how such products can help pickups be better performers while shaving corporate dollars. So you see, here's a perfect opportunity to show the young pups around your com- pany the old dogs leading the pack are both smart leaders and quick learners. Knowledge is power. Take advantage of it. See you in Dallas! ou can't teach an old dog new tricks," is an axiom attributed to E. Cobham Brewer (1810–1897) according to the Dictionary of Phrase and Fable published in 1898. Actu- EDITORIAL V.P. Editorial: Linda Longton, llongton@randallreilly.com Editorial Director: Marcia Gruver Doyle, mgruver@randallreilly.com Editor: Bruce W. Smith, bsmith@randallreilly.com Executive Editor: Tom Jackson, tjackson@randallreilly.com Associate Editor: Larry Walton, larry@smith-walton.com Managing Editor: Amy Materson, amaterson@randallreilly.com SALES and MARKETING Directors of Sales: Vocational Trucks/Aftermarket: Stephen Abernathy, sabernathy@randallreilly.com Landscaping: Jeff Cull. jcull@randallreilly.com Heavy Construction: Geoff rey Love, gdlove@randallreilly.com Roadbuilding/Aggregates: Gregg Terry, gterry@randallreilly.com Interactive: Michael Newman, mnewman@randallreilly.com Marketing/Promotion: Mike Porcaro, mike.porcaro@randallreilly.com Directors of Data Sales: Construction: Andy Wilhelm, awilhelm@randallreilly.com Landscaping & Agriculture: Dan Salerno, dsalerno@randallreilly.com Regional Sales Managers: Ryan Rhoden, ryan.rhoden@randallreilly.com Rhianna Richey, rrichey@randallreilly.com DESIGN Art Director: Richard Street, rstreet@randallreilly.com PRODUCTION Production Manager: Sheana Sexton, ssexton@randallreilly.com PROJECTS Production Director/Project Director: Leah Boyd, lboyd@randallreilly.com Chairman/CEO: Mike Reilly President: Brent Reilly Vice President/Editorial and Research: Linda Longton Chief Administration Offi cer: David Wright Assistant Controller: Terry Browning Chief Process Offi cer: Shane Elmore Senior Vice President/Construction: Dan Tidwell Vice President/Construction: Joe Donald Vice President/Interactive: Nick Reid In Memoriam H. Pettus Randall II (1911-1976) Founder H. Pettus Randall III (1945-2002) Chairman Bruce W. Smith, Editor bsmith@propickupmag.com 4 PROPICKUP August 2012 ProPickup is a registered trademark of Randall- Reilly Publishing Co. LLC., 3200 Rice Mine Road N.E., Tuscaloosa, AL 35406. All rights reserved. Reproduction in whole or in part without writ- ten permission is prohibited. Copyright © 2012 Randall-Reilly Publishing Co. LLC.