27
27
Pretty Crafty
The growing craft beer segment has become an
important part of the conversation for everyone
involved in the U.S. beer market.
departments
Editor's Note . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6
FYI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .8
Guest Column . . . . . . . . . . . . . . . . . . . . . . . . . . . .10
Brand Spotlight . . . . . . . . . . . . . . . . . . . . . . . . . . .12
California Wine Central . . . . . . . . . . . . . . . . . . . . .13
On The Shelf . . . . . . . . . . . . . . . . . . . . . . . . . . . .45
Advertisers' Index . . . . . . . . . . . . . . . . . . . . . . . . .46
30
By Julie Johnson
30
Selling Summer Sparklers
From champagne to prosecco and moscato,
retailers can benefit from highlighting their
sparkling offerings for summer sipping.
By Chantal Martineau
34
34
Get the Party Started!
Innovation fuels success and growth of
premixed cocktails.
By Kate Strandness
38
Retailer Wine Selections
The Beverage Dynamics National Retailer Wine
Panel recommends a lineup of top quality/
value summer wines.
By Richard Brandes
43
Growth Brand Awards
at WSWA
A photo billboard of wine and spirits brand
representatives accepting their Growth Brand
Awards at the recent WSWA Convention.
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4 • Beverage Dynamics • www.beveragedynamics.com • July/August 2013