COMMERCIAL CARRIER JOURNAL | APRIL 2015 39
not see the amount, but if they
submit an offer that is within
range, the software can book
the load for the carrier auto-
matically.
Keychain has staff that completes background and insurance checks on
carriers to complete the registration process to transport loads through its
own brokerage operation. Once the credentials are verified, the user gains
full access to loads that appear within a separate tab in the app.
With its technology and low overhead, Keychain is able to keep its margin
between 6 and 12 percent of the shipment, which Kulp said is lower than
other brokers.
Truckers can book loads from Keychain instantly and receive a direct
deposit within about 24 hours after delivery. The app has tools to provide
shippers with automatic tracking information and for carriers to submit im-
ages of delivery documents for payment.
To handle the complexities and uniqueness of loads,
Keychain has instant messaging tools and notes that allow
the shipper to enter their load requirements in seconds and
make a decision on whether or not to give the company a
shot at moving their freight, Kulp said.
AARON HUFF is Senior Editor of Commercial Carrier Journal. E-mail
ahuff@ccjmagazine.com or call (801) 754-4296.
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Fleet managers and
owner-operators using
Keychain's app can
submit offers and book
loads instantly.
