Outdoor Power Equipment

September 2015

Proudly serving the industry for which it was named for more than 50 years, Outdoor Power Equipment provides dealers who sell and service outdoor power equipment with valuable information to succeed in a competitive market.

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Before leaving for Louisville, review and reassess your business ■ BY JEFF SHEETS FEATURE STORY | Best Practices 22 SEPTEMBER 2015 OUTDOOR POWER EQUIPMENT www.outdoorpowerequipment.com Now is a great time to review what happened during the first eight months of the year. Reason: You are still close enough to what happened to remember the good and the bad! Scientists say that the further we get away from bad events, es- pecially ones occurring in our own personal lives, we tend to forget how bad they were, and as time goes by, we sometimes forget them altogether. Last night, I was having a conversation with my wife about some events that occurred a few years ago, and I had a hard time recalling the events because they weren't really memories that I really wanted to keep. You may have the same problem remem- bering something that occurred in your business from one year to the next year, but be able to recall something today that happened in January 2015 and put that to good use for 2016. However, the further you get away from that January 2015 memory, the more likely it won't be addressed. What I am trying to get at here is that you need to review your business now, so that you don't gloss over what happened this year and say, "We'll just do what we did last year. We did okay." "Okay" is not what you are looking for. IMAGE ©ISTOCKPHOTO.COM/M_A_Y_A

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