20
STRAIGHT
YEARS
OF DOUBLE-DIGIT GROWTH
1
IMPORT
IN THE U.S.
1
2
#
1
Constellation internal data, 10/1/14 through 11/2/14
2
CBI—Beers Internal Data
3
GuestMetrics
MODELO ESPECIAL LIVENS UP SALES
DURING DÍA DE LOS MUERTOS
OCTOBER 1– NOVEMBER 2, 2015
CONTACT YOUR LOCAL CONSTELLATION BEER SALES REPRESENTATIVE
SELLS BIG NO MATTER HOW IT'S SERVED
OF ALL DRAFT BEERS BY 2013
3
-LARGEST SALES GAIN
DRAFT ACHIEVED
4
TH
VOLUME
PACKAGE
2
CANS HAVE THE
1
#
FASTER THAN AVERAGE CRAFT BEERS
3
BOTTLES
TURN OVER
40%
Serve responsibly.
™
Modelo Especial
®
Beer. Imported by Crown Imports, Chicago, IL
WHILE REST OF
INDUSTRY FELL
4%
1
ON-PREMISE
SALES UP
18.5%
1