Proudly serving the industry for which it was named for more than 50 years, Outdoor Power Equipment provides dealers who sell and service outdoor power equipment with valuable information to succeed in a competitive market.
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FINANCIAL NEWS 16 OCTOBER 2016 OUTDOOR POWER EQUIPMENT www.outdoorpowerequipment.com US INDEXES OF INTEREST Index Price Price Percent 52-week 52-week Index Ticker 08/22/16 07/25/16 Change High Low Dow Jones Industrial Average DJII 18,529.42 18,493.06 0.2% 18,668.44 15,370.33 S&P 500 SPX 2,182.64 2,168.48 0.7% 2,193.81 1,810.10 Outdoor Power Equipment INDEX COMPONENTS Stock Price Price Percent Annual Annual Company Ticker 08/22/16 07/25/16 Change High Low Briggs & Stratton Corporation BGG $19.15 $22.36 -14.4% $24.48 $15.47 Caterpillar CAT $83.59 $78.69 6.2% $84.73 $56.36 Deere & Company DE $87.96 $77.92 12.9% $88.43 $70.16 Douglas Dynamics, Inc. PLOW $32.11 $26.11 23.0% $32.70 $16.89 Honda Motor Co. Ltd. HMC $30.97 $26.89 15.2% $33.87 $24.03 Polaris Industries PII $92.00 $96.99 -5.1% $134.81 $67.80 Terex TEX $23.95 $22.47 6.6% $25.57 $13.62 Textron, Inc. TXT $40.78 $39.15 4.2% $43.93 $30.68 The Toro Company TTC $98.26 $91.56 7.3% $98.94 $64.71 Source: FactSet, Wells Fargo Securities, LLC Small business optimism improved slightly in the latest Wells Fargo/Gallup Small Business Index, conducted July 6-12, yet overall it has remained relatively stable throughout 2016. In the quarterly survey, which measures the optimism of small business owners, the overall Index score increased slightly to 68 in July from 64 in April. This represents the highest optimism reading since January 2015, following several quarters of incremental shifts. Small business owners also reported an increase in the ease of obtaining credit, with 36 percent saying that it was somewhat or very easy for their company to obtain credit over the past 12 months — the highest reading on this measure since the fourth quarter of 2008. While other measures saw minor incremental shifts, small business owners' rating of their company's cash fl ow over the past 12 months improved in July as 60 percent rated their company cash fl ow as very or somewhat good, compared to 55 percent last quarter. This measure has stayed reasonably consistent, hovering within an 8-point range since the fi rst quarter of 2014 when it jumped from 46 to 52. For more details about the survey, visit https://wellsfargoworks. com/small-business-optimism-up-slightly-in-third-quarter. Sheffield Financial names new president Wells Fargo survey: Small business optimism up slightly in third quarter Sheffi eld Financial, a Clemmons, N.C.-based division of Branch Banking and Trust Company (BB&T), announced that Jeff Ellison has been named president effective Aug 1. This position was held previously by Jack Snow, who will continue to serve as Sheffi eld's CEO. "We are fortunate to have Jeff in this very important leadership role as he brings a wealth of proven leadership and experience to Sheffi eld," Snow said. "His extensive knowledge of this industry and career accomplishments will be a strong asset for continuing our future growth and momentum." Ellison, 54, joined BB&T in 1984 as part of the management development program. At BB&T, he has served in a number of roles, including business services offi cer, market executive and retail banking manager. In 2002, he was named senior credit offi cer for BB&T's Florida Region and moved to the East Florida region in 2004. Since 2009, he has been president of Mortgage Warehouse lending in Orlando, Fla. A graduate of the University of North Carolina-Chapel Hill, Ellison received a bachelor's degree in business administration and fi nance. He has served in leadership capacities for a variety of community organizations, including the American Red Cross, Lions Clubs, Rotary Clubs, Junior Achievement and United Way. Sheffi eld Financial is a division of Branch Banking and Trust Company, which is a subsidiary of BB&T Corporation. Sheffi eld, which has fi nanced more than $16 billion in loans since its founding in 1992, currently services more than 30,000 outdoor power equipment, power sports and trailer dealers nationwide. The company provides retail fi nancing options in all 50 states for more than 250 manufacturers of outdoor power equipment, trailers and power sports equipment, such as snowmobiles, all-terrain vehicles, side-by-side vehicles, motorcycles and personal watercraft. Jeff Ellison