Vineyard & Winery Management

January/February 2017

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7 2 V I N E YA R D & W I N E RY M A N A G E M E N T | J a n - F e b 2 017 w w w. v w m m e d i a . c o m as foiling, embossing, sequential numbering, die cutting, silk screen- ing, laminating and UV varnishing. For wineries determined to daz- zle, Paragon also owns the world's slew of substrates, including coat- ed and uncoated papers, clear film, metallic film and even wood, glass and adhesive-backed paper, as well as an array of embellishments such only Laserweb laser printer, a pro- prietary machine capable of fab- ricating one-of-a-kind, intensely intricate, multidimensional label creations. Grossman recommends seek- ing custom label printers who offer both quality and customer service. His company boasts more than 80% customer retention in its 20 years of operation. "We spend more effort taking care of existing customers than we do looking for new ones," confess- es Grossman, "Which lets us focus on quality and service. Hey, I start- ed out in the custom label printing business buying labels from print shops, so I know what it feels like to stand in front of the counter, not just behind it." A c u s t o m p r i n t i n g c o m p a n y should also dispense checks and balances during every aspect of the process, from verifying bot- tling dates and conducting water- Jason Grossman, owner of Paragon Label in Petaluma, Calif., offers multiple choices for custom printing. 12 Day turnaround time Complimentary press proofs Unlimited Capabilities | Variable data Custom die-cutting 715 S. Guild Avenue • Lodi, CA 95240 • 209-370-1616 info@watermarklabels.com • www.watermarklabels.com Bui lding on five decades of in n ovative packaging an d label solutions

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