Outdoor Power Equipment

August 2012

Proudly serving the industry for which it was named for more than 50 years, Outdoor Power Equipment provides dealers who sell and service outdoor power equipment with valuable information to succeed in a competitive market.

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Determine square feet occupied by the service department. Consider shop work stations, benches and equipment, cleaning station, warehousing of equipment waiting to be serviced and/or ready for customer pickup. department. first place with customers who want more than a product in a box at a cheap price. There is a certain group of customers, upper-middle income 1,500 sq. ft. Determine the percent of square feet occupied by the service 30 percent Step 5 Transfer from Step 3, the hard cost of all other expenses (payroll is not included). $212,450 Transfer from Step 4, the percent of square feet occupied by the service department. To determine the department's share of hard cost, multiply hard cost of all other expenses, by the percentage of square feet occupied by the service department. $63,735 Step 6 (Has two parts) Part 1: At today' prices, how much would it cost, including installation, to properly equip your service department and organize it for the purpose of maximizing billing efficiency? Your store may not be competitive with the price-driven big- box store. However, a superior service department can put you in 30 percent and above, who are more than willing to pay for superior service. In fact, they want more personal service and expect to pay more. It's their hassle-free lifestyle they enjoy. It's part of their culture. Remember: A first-class service department is your competitive edge against the big-box stores. We offer the following suggestions to improve service department working conditions. The list should not be considered all inclusive. Creature comforts for technicians: Cooling for summer months — portable: Exhaust gases removal: Heating for winter months: Lighting for better vision: Restroom — clean sanitation facility: Uniforms for professional appearance: Waste removal for a cleaner shop: hoists, lifts, etc. Cost Part 1 (Creature comforts): $6,000 $1,000 $3,000 $3,000 $2,000 monthly rental fee monthly fee Get your technicians off the floor. Make allowances for jacks, $15,000 OUTDOOR POWER EQUIPMENT AUGUST 2012 15

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