a heavy-duty part online, nearly half
of those (47 percent), said they would
consider doing so in the future.
The survey found the most impor-
tant reasons for purchasing parts online
were affordability/price (75 percent),
availability of parts (69 percent) and
convenience (62 percent).
The primary reasons given for not
purchasing parts online were long deliv-
ery/wait times (50 percent), desire/need
to speak with a salesperson (47 percent)
and loyalty to an existing distributor (39
percent).
"The results of our initial survey
validate the fact that buying online is
safe, effi cient and affordable, and is often
meeting the delivery times required to
satisfy the needs of most buyers," says
David Seewack, CEO of FinditParts.
The two groups plan to release a
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Sales & Marketing
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