Contents:
JULY 2013 | Volume 56 | Number 7
ON THE COVER: State of Liberty illustration ©istockphoto.com/ filo.
Sunburst background illustration ©istockphoto.com/mikemcd
departments
17
6 Upfront
8 Anonymous Distributor
10 Industry News
30 Marketplace
31 Key Distributors
34 Advertisers' Index
products and services
22 Technology Focus:
20
Business Management Systems
& Website Services
14
features
14 Economic Nationalism:
Made in America making a comeback
24 Equipment Focus:
Turf Renovators
With Americans showing their patriotism by celebrating Independence Day this
month, Carissa Gingras, marketing director of consumer engine and service with
Briggs & Stratton Corporation, sheds light on the growing "Made in America"
trend that is fast becoming a top selling point across a wide range of consumer
goods, including outdoor power equipment.
17 Mid-year Progress Report
Outdoor Power Equipment recently surveyed dealers on their expectations
and results for the first half of 2013, as well as their outlooks for the second half
of the year.
20 Five SEO mistakes that you
shouldn't be making (anymore)
28 Product News
In the last of a two-part series, Blane Vik, search engine marketing manager at
ARI, shares his insights on how you can make easy, yet effective, changes to your
website to achieve higher rankings on all of the major search engines.
OUTDOOR POWER EQUIPMENT (ISSN 0192-7558) (USPS 0006-257) (Reg. U.S. Pat. & T.M. Off.) is published monthly by Specialty Information Media at 1030 W. Higgins Road, Suite 230,
Park Ridge, IL 60068. POSTMASTER: Please send change of address to Outdoor Power Equipment, PO Box 4290, Port Jervis, NY 12771. For subscription information and requests, call
Subscription Services at (845) 856-2229. Subscription rates: 1 year, $25 US & Poss.; 2 years, $40 US & Poss.; 1 year, $38 Canada/Foreign, 2 years, $76 Canada/Foreign. All subscriptions are
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$15. Periodicals postage paid at Park Ridge, IL, and additional mailing offices. Cana ian GST Regs ra ion Num er: R125906743. © COPY IGHT 2013, OUTDOOR POWER EQUIP ENT. Ma rial
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may not be re ro uced or photocopied in any form without the written permission of the publisher.
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