IDA Universal

September 2013

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TRENDS AND TIDBITS continued from page 15 Dammam to Host Construction Machinery Expo The city of Dammam, the industrial hub of Saudi Arabia, will host the 2014 edition of the largest heavy equipment exhibition across the GCC region. The Construction Machinery Show opens its doors to traders and the public from February 16-20 next year, reported the Gulf Daily News. The show will be dedicated to the construction machinery sector and will provide a platform for customers in the region, bringing together manufacturers, distributors and buyers. "In 2014, the Construction Machinery Show is teaming up with leading Saudi exhibition organizer, Dhahran International Exhibitions Centre (DIEC)," said event organizer CPI Media Group publishing director Raz Islam. "The show will run in conjunction with Buildex, the 16th Saudi International Building and Construction Exhibition. "Both events will attract worldwide industry experts, investors and buyers to the largest trade show in the Eastern Province," he added. He pointed out that the 2014 event will feature a new section dedicated to "live demonstrations" of heavy equipment and construction machinery. "The 2014 show will host over 10,000 square meters of live demonstrations of the various construction and heavy equipment on display. "This section will enable our trade visitors, buyers, suppliers and dealers to examine the various capabilities of the equipment on display and learn more about their use, abilities and the way these machines can contribute to the success of their business operations," Mr. Islam said. Dammam has been selected as the new location for the show, for its relevance to heavy construction and machinery equipment. The timing of the event has been moved to prevent clashing with international machinery events in April such as Bauma and CONEXPO-CON/AGG. "Dammam is considered the industrial hub of Saudi Arabia and a major entry point into the booming market," IDA UNIVERSAL September-October 2013 added Mr. Islam. "It is also the center of the oil and gas industry with nearby Al Ghawar, which is home to the world's largest conventional oilfield. "Much of this wealth is being reinvested into infrastructure and construction, making it the ideal location for 2014. "The last couple of shows have clashed with international events in Paris and Munich, which attract the local market, so we have moved the date to avoid the overlap," he added. ● TradeArabia News Service www.tradearabia.com, August 5, 2013 Trends continued on page 51 45

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