PR CAMPAIGN
PRESS RELEASE
FIRST PLACE
Brand: Jack Daniel's Tennessee Whiskey
("Operation Ride Home")
Company: Brown-Forman
Marketing Director: Phil Epps
Brand Manager: Jennifer Powell
Agency: DVL Public Relations & Advertising
FIRST PLACE
Brand: Jack Daniel's Tennessee Whiskey
Company: Brown-Forman
Marketing Director: Phil Epps
Brand Manager: Jennifer Powell
Agency: DVL Public Relations & Advertising
SECOND PLACE
Brand: Hpnotiq
Company: Heaven Hill Distilleries
Marketing Director: Kate Latts
Brand Manager: Brittany Capito
Agency: Command PR
Creative Director: Simon Huck
SECOND PLACE
Brand: Jack Daniel's Tennessee Whiskey
("Barbecue")
Company: Brown-Forman
Marketing Director: Phil Epps
Brand Manager: Jennifer Powell
Agency: DVL Public Relations & AdvertisingDay
Copywriter: Mark
WEB SITE
FIRST PLACE
Brand: Jack
Daniel's
Tennessee Honey
Company: BrownForman
Brand Manager:
Casey Nelson
Agency: Draftfcb
Creative Directors:
Stephen Breit,
Quanah Humphreys
Copywriter:
Quanah Humphreys
Art Directors:
Mandi Bright
Sales Promo. Mgr.:
Ann O'Daniel
SECOND PLACE (TIE)
Brand: PAMA
Company: Heaven Hill Distilleries
Marketing Director: Kate Latts
Brand Manager: Brittany Capito
Agency: XenoPsi Media LLC
Creative Director: Shaun Samson
THIRD PLACE (TIE)
Brand: Admiral Nelson's Spiced Rum
Company: Heaven Hill Distilleries
Marketing Director: Kate Latts
Brand Manager: Hannah Venhoff
Agency: XenoPsi Media LLC
Creative Director: Shaun Samson
SECOND PLACE (TIE)
Brand: High Rise Vodka
Company: Heaven Hill Distilleries
Marketing Director: Kate Latts
Brand Manager: Reid Hafer
Agency: XenoPsi Media LLC
Creative Director: Shaun Samson
THIRD PLACE (TIE)
Brand: Larceny Bourbon
Company: Heaven Hill
Distilleries
Marketing Director:
Kate Latts
Brand Manager: Susan Wahl
Agency: XenoPsi Media LLC
Creative Director:
Shaun Samson
Beverage Dynamics www.beveragedynamics.com November/December 2013 51
Beverage Dynamics •• www.beveragedynamics.com •• November/December 2010 •• 51
AWARDS 2013
ADVERTISING & PROMOTION
