Contents:
MARCH 2011 | Volume 54 | Number 3 Cover photo provided by Briggs & Stratton Products Group.
products
24 Portable Power: Vacuums & Sweepers
features 14
18 14 SUCCESSFUL SALES STRATEGIES SERIES (PART II):
Perfecting the presentation In the second of a three-part series, Bob Clements, president of Bob Clements International, Inc., covers the demonstration/presentation process and various ways to overcome customer objections.
18 Kentucky dealer boosts profits
with successful business plan Garnett Vance, owner of The Vance Store, a chain of three outdoor power equipment dealerships in Kentucky, shares a few details of what has proven to be a successful business plan.
departments
6 Upfront 8 Anonymous Distributor
Excellent customer service is paramount to your success, even in the age of the Internet.
10 Industry News 21 Dealers’ Domain:
How do you plan to improve your business this year?
30 Marketplace 31 Key Distributors 33 Advertisers’ Index
4 OUTDOOR POWER EQUIPMENT www.outdoorpowerequipment.com
OUTDOOR POWER EQUIPMENT (ISSN 0192-7558) (USPS 0006-257) (Reg. U.S. Pat. & T.M. Off.) is published monthly by M2MEDIA360, a Bev-Al Communications, Inc. company, at 1030 W. Higgins Road, Suite 230, Park Ridge, IL 60068. POST- MASTER: Please send change of address to Outdoor Power Equipment, PO Box 2120, Skokie, IL 60076-7820. For sub- scription information and requests, call Subscription Serv- ices at (847) 763-9565. Subscription rates: 1 year, $25 US & Poss.; 2 years, $40 US & Poss.; 1 year, $38 Canada/Foreign, 2 years, $76 Canada/Foreign. All subscriptions are payable in advance in US funds. Send payments to Outdoor Power Equipment, PO Box 2120, Skokie, IL 60076-7820. Single copies or back issues, $8 each US; $12 Canada/Foreign. Sourcebook $15. Periodicals postage paid at Park Ridge, IL, and additional mailing offices. Cana dian GST Reg is tra tion Num ber: R125906743. © COPY RIGHT 2011, OUTDOOR POWER EQUIP MENT. Ma t erial may not be re pro duced or photocopied in any form without the written permission of the publisher.
34 New Products
28 Mowers and More: Mower Parts
