Outdoor Power Equipment

March 2011

Proudly serving the industry for which it was named for more than 50 years, Outdoor Power Equipment provides dealers who sell and service outdoor power equipment with valuable information to succeed in a competitive market.

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NEW PRODUCTS ARI introduces PartStream ARI, a Milwaukee, Wis.-based provider of technology-enabled services that help dealers, distributors and manufacturers in se- lected vertical markets increase revenue and reduce costs, announced Feb. 14 that it is introducing a consumer-friendly lookup and online ordering system called PartStream. Based on ARI’s PartSmart product and more than 30 years of experience providing content, PartStream makes the right part in- formation available immediately and in an easy-to-use format. PartStream instantly adds seamless e-commerce-enabled OEM parts lookup to any Web site. “Ordering the right part online can be a daunting task, even for the most technology-savvy consumer,” says Nate Horsfall, Web manager at Sohar’s All Season Mower Service, Macedonia, Ohio. “With PartStream, our online customers and prospects can iden- tify the right part using a quick search tool, intuitive illustrations and parts listings — all within our Web site.” PartStream improves parts lookup efficiencies, thereby converting more visitors into buyers and enhancing customer satisfac- tion and retention to increase sales and profits. “PartStream gives our customers immediate access to accurate OEM parts data and diagrams for the most popular brands, including part update history,” adds Horsfall. PartStream ensures consistent, automatic OEM parts updates. “It is a user-friendly product both to our customers and to us, the dealer,” says Horsfall. “ARI regularly adds new diagrams and makes changes with no work necessary on our end.” Customers can add parts to a shopping cart directly from the diagram hotspots by simply hovering over a part. They can also add a part from the part search results. “PartStream’s enhanced drop-down structure enables visitors to quickly distinguish between category elements and assembly diagrams, using icons displayed within the selection menus,” says Brad Smith, product manager at ARI. In addition, parts numbers, descriptions and brands are automatically indexed for search engine optimization, making it easy for qualified buyers to find and purchase parts on ARI dealer clients’ Web sites. Frequently used searches are cached to increase the speed and responsiveness of PartStream. All viewed diagrams are also cached to decrease load times of parts diagrams. “PartStream includes unique URLs for every search and diagram view to support direct linking to assemblies and models,” adds Smith. PartStream is fully customizable. “We can tailor the appearance of the application to match our Web site and branding image in support of our online marketing efforts,” says Horsfall. ARI/(800) 755-6040/www.arinet.com Honda launches all-new mid GX engine lineup at World of Concrete At the 2011 World of Concrete trade venue, an international event dedicated to the commercial concrete and masonry construc- tion industries, Honda announced the launch of its all-new mid GX engines line on Jan. 18. Completely redesigned for 2011, the new GX120, GX160 and GX200 are single-cylinder, horizontal-shaft engines that replace the existing GX120, GX160 and GX200 models. The lineup is an ideal fit for an array of commercial turf applications and equipment, including generators, construction/in- dustrial equipment, agricultural equipment, water pumps, and pressure washers. The new Honda mid GX engines, while being dimensionally equivalent and having the same power output of the models they replace, boast increased performance, resulting, in part, from the incorporation of these innovative features: • improved fuel economy through changes in valve timing, compression ratio, carburetor settings, and cooling system modifica- tions; • new, more stringent emissions standards met through changes in valve timing; carburetor settings; and other proprietary com- ponents; • low noise levels achieved via a change in muffler structure design, breather valve, push rod materials, and crankcase cover rigidity; reduced vibration accomplished through use of a lighter engine piston. The new mid GX engines also are equipped with a number of design enhancements, including a new carburetor chamber coat- ing; a recoil rope design change; the addition of a carburetor filter; and an improved fuel tank guard — all of which improve their fuel economy, reliability and durability. “As a global environmental leader, Honda developed our new mid GX engines with technologically advanced features that con- tribute to lower emissions, lower noise, lower vibration, and nearly 100-percent installation capability for OEMs in the commercial power equipment market,” said Mike Rudolph, senior manager, Honda Engines. “Because the new engines essentially match the dimensions of the existing GX models they replace, original equipment manufacturers will not have to modify the designs of their commercial equipment.” Honda Power Equipment/(678) 339-2600/www.hondapowerequipment.com Lista’s modular Drawer Storage Cabinets Lista International Corporation recently unveiled its new modular Drawer Storage Cabinets, which allow for efficient service and repair of power equipment. Ideal for storing and organizing small parts used in outdoor, landscaping and construction equipment, Lista’s Drawer Storage Cabinets provide 50-percent more storage capacity than conventional shelving and feature excellent usable storage space. Lista cabinet drawers feature either a 440- or 165-pound load capacity each (depending on drawer size) and are available in 6 different full sidewall heights for maximum cubic storage capacity. The drawers extend 100 percent from the housing, allowing for complete use of the furthest corner and easy access to all contents. Lista’s drawer dividers have angled tops that can accommo- date labels and most bar codes for the accurate identification of compartment contents. Each drawer can be subdivided with a wide variety of drawer accessories to create organized, customized compartments. Drawers can also be inserted in any combination or sequence in the cabinet housing and are easily arranged at any time without special tools. Additional ergonomic and safety features include Lista’s drawer handles, which are positioned at the top of each drawer for easy use and are flush with the face of the housing, so there are no projecting parts to snag clothing. Lista’s PrevenTip safety sys- tem, with its 1-drawer-at-a-time feature, prevents accidental cabinet tipping. Lista International Corp./(800) 722-3020/www.listaintl.com 34 OUTDOOR POWER EQUIPMENT www.outdoorpowerequipment.com

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