Pro Pickup

April 2012

Propickup Digital Magazine

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EDITOR'S NOTE upbringing, pickups have always been a driving staple for work and recreation. My fi rst time behind the wheel was driving my dad's '60 Chevy C30 from the BORN INTO PICKUPS G riding 1-ton with the 160hp 283 V8 to high school and pick him up at the mill on my way home. Those were blue-ribbon days for a 16-year-old kid. That's also when I started learning about axle ratios, double-clutching, tire wear and how important it was to have coin in my pocket for gas and vehicle maintenance. Dad's old C30 was originally a Forest Service truck dedicated to park-related work duties. The 5.13 rear axle and "granny" four-speed made for some incred- ible towing power. But with such low gearing the engine would fl oat the valves at 60mph, so a road racer it wasn't. Where that pickup excelled was hauling a yard of 3/4-inch-minus gravel, a cord of wet fi rewood or a 10-foot slide-in camper with ease while motoring up a twisting mountain highway at 50 in 4th. It was one heck of a work truck. Years later after college, serving Uncle Sam, and switching from being a parts and service manager for a Case dealership to pursue a career in automo- tive journalism, pickups still play a big part in my life. I've owned Toyotas, Dodges, Fords, and now drive a 2011 GMC Sierra 1500. I'm not necessarily brand- loyal like my nephews or many of my co-workers here at Randall-Reilly. Price, looks, perfor- mance and ride quality play a bigger purchase decision for me than the brand badge. As the pickup manufacturer's model changes come and go, so do my likes and dislikes. What remains constant is my love of pickups in general. I see that same passion for pickups in contractors. You guys accessorize and upgrade your vehicles out of necessity to better suit the job and trade. I'm sure there's a certain level of pride in ownership involved with those changes as well. back of our eight acres to the woodshed where I'd unload and stack cords of Douglas Fir and alder. I was 12 and had to stretch hard to reach the pedals. A couple years later dad would toss me the keys so I could drive that rough- rowing up in a family where logging, saw- mill work, hunting and fi shing were synony- mous with my Oregon roots and country EDITORIAL V.P. Editorial: Linda Longton, llongton@randallreilly.com Editorial Director: Marcia Gruver Doyle, mgruver@randallreilly.com Editor: Bruce W. Smith: bsmith@randallreilly.com Executive Editor: Tom Jackson: tjackson@randallreilly.com Associate Editor: Larry Walton, larry@smith-walton.com Managing Editor: Amy Materson, amaterson@randallreilly.com SALES and MARKETING Associate Publisher: Stephen Abernathy, sabernathy@randallreilly.com Publisher, Equipment World: Gregg Terry, gterry@randallreilly.com Executive Publisher, Construction Division: Joe Donald, jdonald@randallreilly.com Executive Publisher, Construction Division: Mike Porcaro, mike.porcaro@randallreilly.com Associate Publisher, Equipment World: Geoff rey Love, gdlove@randallreilly.com Publisher, Total Landscape Care: Jeff Cull, jcull@randallreilly.com Regional Sales Manager, West Coast: Laurie Marcellus, laurie.marcellus@randallreilly.com Regional Sales Manager: Ryan Rhoden, ryan.rhoden@randallreilly.com Rhianna Richey, rrichey@randallreilly.com DESIGN Art Director: Richard Street, rstreet@randallreilly.com PRODUCTION Senior Production Director: Mary Springer, mspringer@randallreilly.com Production Manager: Sheana Sexton, ssexton@randallreilly.com PROJECTS Project Manager: Leah Robertson, lrobertson@randallreilly.com Chairman/CEO: Mike Reilly President: Brent Reilly Vice President/Editorial and Research: Linda Longton Chief Administration Offi cer: David Wright Assistant Controller: Terry Browning Chief Process Offi cer: Shane Elmore Senior Vice President/Group Publisher: Dan Tidwell Vice President/Interactive: Nick Reid In Memoriam H. Pettus Randall II (1911-1976) Founder H. Pettus Randall III (1945-2002) Chairman Bruce W. Smith, Editor bsmith@propickupmag.com 6 PROPICKUP April 2012 ProPickup is a registered trademark of Randall- Reilly Publishing Co. LLC., 3200 Rice Mine Road N.E., Tuscaloosa, AL 35406. All rights reserved. Reproduction in whole or in part without writ- ten permission is prohibited. Copyright © 2012 Randall-Reilly Publishing Co. LLC.

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