cover story
BY KEN WYSOCKY
Why some landscapers
decide not to start a
business from scratch
or some landscapers,
giving advice to other
landscapers – or asking
for their help, for that
matter – would be akin
to rival football coaches
swapping playbooks. But Billy Stain does
it all the time, with no fear of revealing
competitive secrets.
It's not that Stain is a foolhardy
businessman. It's just that as the owner
of two U.S. Lawns franchises, one in
Little Rock, Arkansas, and another in
Springfield, Missouri, Stain has access to
hundreds of colleagues nationwide with
whom he can bounce off ideas, swap
information or just commiserate and talk
shop.
"I still stay in regular contact with
another franchisee in northwest Arkansas who bought a franchise right around
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