CED

Are you still feeling the pain from paying your quarterly estimated taxes? Equipment dealers are facing substantially higher taxes in 2014 as a result of bonus depreciation expiring on December 31, 2013. Fortunately, there is a solution to the problem – a Like-Kind Exchange (LKE) Program. An LKE Program is a proven solution for the heavy equipment industry that can reduce your tax bill and increase cash flow. Contact us for a no-cost consultation. But don't delay … every day you wait results in more tax paid to the IRS! For more information, please contact: Ron Hodgeman, LKE Practice Leader Email: ron.hodgeman@wtpexchange.com Phone: (513) 600-3532 Preferred Provider -Ad_template.indd 2 3/18/2014 3:51:12 PM

• Cover
• FROM THE COVER: Marketing Maze-- and the Search for the Right Mix: Industry- exclusive research by AED and EDA uncovers the marketing tactics dealers are using and what they deem most effective.
• FEATURE: Watching Sales Growth Go to Waste: The numbers are hollow if they don't translate into profit on your bottom line. Profit expert Dr. Al Bates explains what you need to control.
• FEATURE: Don't Mess With Musya: The senior vice president of Hoffman Equipment is a true international sales guru but not always what her customers are expecting.
• FEATURE: On the Ramp with Ritchie Bros.' Peter Blake: Retiring next month, the CEO of the world's largest CE auction company reflects on his career and the business- a special sidebar probes used equipment industry.
• From the Chairman: Fact: Dealers want manufacturers to host their events at AED's Summit.
• Editor's Note: Smile like you mean it.
• On the Numbers: Three more brief but vital keys to building, protecting wealth.
• Just So You Know-- an occasional guest column: The real holdup on the Detroit-Canada bridge
• Aftermarket: Instead of staying the same, start changing the game.
• View From the Hill: Why America needs to switch to biennial budgeting
• Inside AED
• Groundwork
• Industry Beat
• Advertisers' Index
• Dealer Data
• Best Practices: Always in Training: Gibson Machinery recognizes the direct correlation between training and retaining.