Issue link: http://read.dmtmag.com/i/370741
29 • Understand the challenges and benefits of consistently measuring the financial performance of your rental store • Explore things you can do to make your financial records easier to benchmark • Practice using information from the ARA Cost of Doing Business Report to identify opportunities to improve your event rental business • Learn how the online ARA Rental Profitability Program can help you better manage the financial side of your business Barbara Nuss, CPA, is president and founder of Profit Soup. She has years of experience working with owners, managers, accountants and lenders, and her focus is helping owners gather useful information to build the value of their business. Nuss authored ARA's Rental Profitability Program and is a past speaker at The Rental Show. Visit ProfitSoup.com for more information. Inventory Expansion … Growing Your Business Rental industry panel A rental business's inventory mix will and should change over time based on its target market's needs and other factors. In this session, rental professionals will share information regarding starting and expanding inventory lines in linens, tabletop, and tables and chairs. You'll hear experts discuss trends versus staples and quality versus pricing when purchasing additional equipment. Some of the discussion topics include: • Environmental implications • Non-rental inventory costs • Determining your ROI • Cost of servicing equipment • How to research your market 4 p.m. – 5 p.m. Events & Tents Closing Session Virtual Tours 2015: Unique Solutions to Operating a Rental Business A to Z Party Rental, Montgomeryville, Pa.; Premiere Events, Austin, Texas; and Ventura Rental Party Center, Ventura, Calif. Sponsored by Event Equipment Sales and Olympic Tent The most popular session for the past two years is now available to all attendees! Join your peers for the closing session featuring video tours submitted by ARA party and event rental members. You'll see creative and unique ideas implemented in each business through an up-close and personal tour of their store. There's always something for everyone on these virtual tours, as you'll gather ideas that will impact your bottom line once you implement them back home. A representative from each participating company will be on hand to share more insight and to answer your questions. 6 p.m. – 8 p.m. Events & Tents Reception The Chicory 610 South Peters St., New Orleans Sponsored by Chicago Pneumatic Construction Equipment, McCourt Manufacturing, Palmer Snyder Furniture and Rainier/ SEC Group Close out an inspiring day in a memorable way at a location that's uniquely New Orleans. This year's Events & Tents reception will be held at The Chicory, which was built in 1852 as a coffee warehouse and is now a premier event and wedding venue. Located in the Warehouse and Arts District, The Chicory features exposed beams, brick walls, gas lanterns and a wrap-around balcony for a taste of days gone by. It's the perfect setting to connect, mingle and share ideas as you enjoy refreshments and live music provided by the Yisrael Trio, a talented family of young jazz musicians. Advance registration and ticket required. Tickets are $50 for Events & Tents attendees and $70 for their guests. Limit two guests per attendee. EVENTS & TENTS HANDOUTS ONLINE ONLY All Events & Tents seminar handouts will be posted online in early February. No printed handouts will be available on site. All those registered for Events & Tents will receive an email with a link to download them. Podcasts of most seminars will be available after the Show. Only those attendees registered for Events & Tents will be able to access these handouts and podcasts.