Beverage Dynamics

Beverage Dynamics Nov-Dec 2011

Beverage Dynamics is the largest national business magazine devoted exclusively to the needs of off-premise beverage alcohol retailers, from single liquor stores to big box chains, through coverage of the latest trends in wine, beer and spirits.

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Rémy Martin V.S.O.P is offering gift packages including 375 ml and 750 ml bottles of the venerable cognac, including two glasses, to help consumers toast the holiday season. Irish Mist, the liqueur that is a blend of Irish whiskey, honey and aromatic spices, has a new gift set that includes a 750 ml bottle of the brand along with two high-ball glasses, branded with a frosted celtic design. Beefeater celebrates the holidays by featuring a 1.75 liter bottle of the famous gin packaged with a festive red cradle, crafted to be reminiscent of a London red tele- phone box. Kahlúa is offering three gift-giving packs for the holidays this year: Kahlúa Coffee Liqueur 750 ml bottle with two branded glass coffee mugs; Kahlúa 750 ml with one mug and three 50 ml bottles of the brand's popular French Vanilla, Hazelnut and Mocha flavors; and the Kahlúa Coffee Liqueur Trial Pack, which includes five, 50 mls of Kahlúa's flavors including Kahlúa base, French Vanilla, Hazelnut, Mocha and the new Cinnamon Spice. Sobieski Vodka is offering a 1.75 liter bottle in a holiday gift package, which includes a brushed stainless steel 5 oz. flask. Gentleman Jack, a high-end member of the Jack Daniel's portfolio, has this impressive gift set of a 750 ml bottle and two rocks glasses. The Laphroaig point-of-sale holiday items include a rack header, fact card and shelf talker.They're presented with the simplicity of Scottish cues. 36 • Beverage Dynamics • www.beveragedynamics.com • November/December 2011 This distinctive holiday gift set resembles a scholarly tome on the outside, but inside is nestled a 750 ml bottle of Pyrat XO Reserve rum.

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