Outdoor Power Equipment

April 2015

Proudly serving the industry for which it was named for more than 50 years, Outdoor Power Equipment provides dealers who sell and service outdoor power equipment with valuable information to succeed in a competitive market.

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INDUSTRY NEWS www.outdoorpowerequipment.com OUTDOOR POWER EQUIPMENT APRIL 2015 11 Altoz launches interactive website Altoz, a Greenbush, Minn.- based manufacturer of high- performance commercial and residential zero-turn (ZTR) mowers, has unveiled its new website at Altoz. com. The responsive design provides visitors with the opportunity to interact with a full 360-degree view of an Altoz ZTR, go in-depth into the various features, locate an Altoz dealer, learn about the origins of the brand, and much more. The new website positions the brand's innovative product lines at the forefront of the viewing experience with compelling and engaging imagery that has been optimized for viewing on both desktop and mobile devices. "Oftentimes, a website is a brand's first opportunity to present itself and connect with its customers," said Karl Bjorkman, Altoz sales and marketing director. "So, it's important that this first experience be as engaging, informative and intuitive as possible. With the new Altoz site, we feel we've achieved all of these objectives, while providing visitors with an experience that is as enjoyable as riding one of our ZTRs!" GRAVELY GIVEAWAY WINNER: To celebrate the launch of the Gravely Atlas Job Site Vehicle (JSV), the industry's only utility vehicle specifically designed for work on the jobsite, Ariens Company hosted a give- away of one of the new models at GIE+EXPO 2014 in Louisville, Ky. Linda Kuhn, owner of Kuhn's Lawn and Snow Service in Naperville, Ill., was the lucky winner of the Gravely JSV 3000, which was delivered by Gravely dealer Mike Halloran, owner of Halloran Power Equip- ment in Palatine, Ill., and Mowerworks in Barrington, Ill.

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