Beverage Dynamics

Beverage Dynamics Jan-Feb 2016

Beverage Dynamics is the largest national business magazine devoted exclusively to the needs of off-premise beverage alcohol retailers, from single liquor stores to big box chains, through coverage of the latest trends in wine, beer and spirits.

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30 30 30 Beverage Dynamics • January/February 2016 www.beveragedynamics.com 1945-1951 W. L. Lyons Brown 1870-1917 George Garvin Brown Owsley Brown I George Garvin Brown II Dan L. Street William F. Lucas 1917-1945 1951-1966 1966-1969 1969-1975 Owsley Brown II W. L. Lyons Brown, Jr. Paul C. Varga 1993-2005 1975-1993 2005-Pres. CORPORATE LEADERSHIP TIMELINE: S P I R I T S D E V E L O P M E N T & A C Q U I S T I O N S T I M E L I N E 1870 1890 1901 1923 1941 1956 1966 1971 1979 1988 1992 J.T.S. Brown and Bro. co-founded by George Garvin Brown Company name changed to Brown- Forman Company incorporated following George Forman's death . Brown- Forman acquires Early Times. Brown- Forman acquires the Labrot & Graham Distillery. Brown- Forman acquires the Jack Daniel Distillery. Pepe Lopez Tequila launches. Brown- Forman acquires Canadian Mist, distilled in Collingwood, Ontario. Brown- Forman acquires Southern Comfort. Gentleman Jack is the first new whiskey out of the Jack Daniel distillery in more than a century. Brown- Forman introduces Jack Daniel's Country Cocktails included stints in India, the Philippines and Turkey, he came back to Louisville to work on Jack Daniel's and Southern Comfort in various capacities. In May, he was named president of the Old For- ester brand, which will soon open a new distillery in downtown Louisville and is a renewed focus for Brown-Forman. "It was great to live in so many exotic places," Campbell says. "It was a dream and I worked for some great people at an exciting time in our industry. You couldn't ask for a better introduction to international business, Brown-Forman, and consumers in general." Fellow fifth-generation family mem- ber Robinson Brown followed a similar path to his cousins, after joining the com- pany after a few years working for a beer, wine and spirits wholesaler in Nashville, Tennessee. Brown-Forman holds its fam- ily members to a very high standard – out of nearly 160 living family members, only about a dozen are employed at the company. In fact, family members are subjected to increased scrutiny when they're considered for openings.

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