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w w w. v w m m e d i a . c o m M a r - A p r 2 016 | V I N E YA R D & W I N E RY M A N A G E M E N T 1 1 5 WINE INDUSTRY CALENDAR Mar. 1: UC Davis Extension presents Tasting Room Design and Management. Craig Root, a 30-year industry veteran and tasting room consultant, pro- vides ideas for achieving tasting room perfection. To enroll, go to section 153VIT204 at www.extension. ucdavis.edu/winemaking. Mar. 3-Apr. 28: The Wine Entrepreneurship Certifi- cate from Sonoma State University (SSU) Wine Busi- ness Institute in Rohnert Park, Calif., is an eight-week lecture workshop designed to give principals of small wine businesses, and those aspiring to start a busi- ness in the wine industry, the time and guided focus to develop a successful business plan. To learn more, contact winebiz@sonoma.edu. Mar. 7 and 10: Wine Market Council will host its New York presentation of U.S. wine consumer trends on March 7 at the Museum of Modern Art. The Napa pre- sentation will take place March 10 at the Lincoln The- ater in Yountville, Calif. Mar. 8-10: The Eastern Winery Exposition is a trade show and conference designed to provide wineries and vineyards from the Eastern U.S. and Canada with an easily accessible, affordable and pro- fessional event. Organized by the American Society for Enology and Viticulture, the event is set to take place in Lancaster, Pa. For more information, see www.easterwineryexposition.com. Mar. 10: The 22nd Annual Central Coast Insights Wine Event, organized by the Wine Symposium Group, will be held at Allegretto Vineyard Resort in Paso Robles, Calif. Learn more at www.winesymposium.com. Mar. 13-15: The Prowein 2016 trade show is expected to attract more than 44,000 visitors from the retail and restaurant industries. Organized by Messe Düssel- dorf, the event is held at the Exhibition Center in Düs- seldorf, Germany. Learn more at www.prowein.com. Mar. 15-16: The WiVi Central Coast Wine Industry Conference & Tradeshow (WiVi) 2016 draws wine- makers, grapegrowers, winery owners and managers. Held at the Paso Robles Event Center, the two-day con- ference includes educational seminars with a regional focus on viticulture, winemaking and DTC/winery mar- keting. See www.wivicentralcoast.com for details. Mar. 16-18: Hosted by the Grape and Wine Institute (GWI), The Show-Me Grape and Wine Conference features two days of workshops followed by a scientific symposium on March 18. To learn more about the event to be held at the Hampton Inn on the University of Mis- souri Campus, see http://gwi.missouri.edu/events. Mar. 21-23: The USA Trade Tasting by Beverage Trade Network will take place at the Metropolitan Pavilion in New York City, N.Y. The event, which will host 160 exhibitors of wine, beer and spirits brands from more than 20 countries, is especially geared to U.S. importers and distributors looking to source new international brands. Visit www.bevetradenetwork. com to learn more. Apr. 4-6: The Annual Women of the Vine Glob- al Symposium is a trade event enabling women across all sectors of the alcohol beverage industry and across the globe to connect, network and col- laborate. The event is slated for the Meritage Resort and Spa in Napa, Calif. For more information, see www.womenofthevine.com. Apr. 10-13: Vinitaly attracts some 155,000 visi- tors from 120 countries for four days of exhibitions, events, meetings, tastings and targeted workshops. Organized by Vinitaly, the event is held at Veronafiere in Verona, Italy. See www.vinitaly.com/EN for details. Apr. 12-13: The Press Democrat North Coast Wine Challenge invites wineries from North Coast AVAs to participate, including Lake, Mendocino, Napa, Sonoma and Marin counties and parts of Solano County. Any bottled wine labeled with these AVAs as their main source of grapes and whose winery is in California is eligible for entry. Visit www.northcoastwinechallenge. com for details. Apr. 13-16: IFT-Agro 2016 is an industry trade event hosted by Agricola Central that is committed to bring- ing together leading suppliers of technologies for the production of agricultural goods, products and ser- vices with decision makers from producers who need access to technology to become more competitive. To learn more about this event to be held in Talca Chile, contact Peter McKenna at peterm@kallman.com. Apr. 14-16: Hospice du Rhone will gather for its annu- al celebration of Rhone variety wines and grapes. The event will be held at the Paso Robles Event Center in Paso Robles, Calif. For more information, visit www. hospicedurhone.org. Apr. 18-21: The Wine & Spirits Wholesalers of Amer- ica Annual Convention & Exposition is the largest gathering of America's wine and spirits distributors, as well as suppliers from around the world. For details on this event to be held at Caesars Palace in Las Vegas, Nev., visit www.wswaconvention.org.