x Kahlúa, the iconic rum and coffee liqueur, has tweaked its logo, bottle and shipper design to pro- vide a more modern, premium feel to the brand's portfolio, the company says. The newly designed brand will begin rolling out this month. The new bottle has added a metallic twist-off cap and sharper logotype, while the shippers fea- ture a bold red and highlights a "Delicioso" banner as well as a large "Rum & Coffee Liqueur" call-out. The permanent flavors will feature a warm feel, the company says, while the Limited Edition Flavors for Holidays will be more festive in design.
x Terlato Wines and golf legend Jack Nicklaus and his family are introducing the first white wine in
the Jack Nicklaus Wines portfolio, the 2011 Nicklaus Private Reserve White Napa Valley. Made from a base of Sauvignon Blanc, the handcrafted white from California's Napa Valley will initially be distributed in selected markets and nationally in 2013. Nicklaus said the white was a natural outgrowth of the successful introduction in 2010 of the Nicklaus reds, a Cabernet Sauvignon and Private Reserve Bordeaux- style blend, both also from Napa.
x Beginning this month, Pernod Ricard USA is debuting Plymouth Navy Strength Gin in the U.S. The line exten- sion features an amplified aroma and fra-
ADVERTISERS' INDEX Page
BDLive! . . . . . . . . . . . . . . . . . . . .Inside back cover Beam Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .7 Chivas Regal . . . . . . . . . . . . . . . . . . . . . . . . . .11 Guinness Black Lager . . . . . . . . . . . . . . . . . . . .5 Heineken . . . . . . . . . . . . . . . . . . . . . . .Back cover Hiram Walker Whipped Cream . . . . . . . . . .8-9 Larceny (Regional) . . . . . . . . . . . . . . . . . . . . .13 Ménage à Trois . . . . . . . . . . . . . . . . . . . . . . . .15 Vikingfjord Vodka . . . . . . . . . . .Inside front cover Shop Keep POS . . . . . . . . . . . . . . . . . . . . . . . .31
50 • Beverage Dynamics • www.beveragedynamics.com • September/October 2012
grance of botanicals while retaining the brand's signature smoothness and balanced character, the company says. Select POS materials are supporting the launch. Plymouth Navy Strength Gin is 114 proof and available in 750 ml bottles with a suggested retail price of $34.99.
x RumChata Cream Liqueur has expanded its bottle size selection to now include 1.75 ml, 1 liter, 750 ml, 375 ml and 50 ml packages. RumChata is made from five times distilled Caribbean rum and real Wisconsin dairy cream with a touch of cinnamon, vanilla, sugar and other flavors. The brands says it has sold more than 1 million bottles in the first six months of 2012. RumChata is available nationwide at an average retail price of $19.95 for a 750 ml.
x Lillet Rose, from William Grant & Sons, is a new expression created from a blend of red and white Grand Cru Bordeaux used to pro- duce Lillet Blanc and Rouge. The result is lush and fruity with a taste of ripe summer berries, wildflowers, melon, stone fruit and sweet and bitter citrus notes, according to the company. The wine is available for a suggested retail price of $19.99.
REGIONAL SALES OFFICES MIDWEST
(IL, IN, IA, KS, KY, MI, MN, MO, NE, ND, OH, SD, TN, WI) Anthony Bongiovanni tbongiovanni@m2media360.com
(AK, AZ, CA, CO, CT, DE, HI, ID, MA, ME, MT, NH, NM, OR, RI, UT, VT, WA, WY, Canada and International) Mark Marcon
Tel.: (248) 253-0108 • Fax: (248) 253-0164 EAST, WEST & INTERNATIONAL
mmarcon@m2media360.com 248-761-6231 (Cell) 519-972-5159 (Office) 519-250-5169 (Fax)
SOUTHERN AND METRO NY (AL, AR, DC, FL, GA, LA, MD, MS, NC, NJ, NY, OK, PA, SC, TN, TX, VA, WV)
Debbie Rittenberg drittenberg@m2media360.com Tel.: 215-860-0306
Tel.: (678) 292-6054 • Fax: (360) 294-6054
LIST RENTAL AND REPRINTS Cheryl Naughton cnaughton@m2media360.com
