Contents:
SEPTEMBER 2012 | Volume 55 | Number 9 Cover image ©istockphoto.com/jamievanbuskirk.
departments
6 Upfront 8 Anonymous Distributor 10 Industry News 34 Marketplace 35 Key Distributors 38 Advertisers' Index
products 18 features
16 Increasing Shop Profitability (Part V): How to establish
a fair market hourly labor rate In part five of a series on increasing shop profitability, Jim Yount, founder and CEO of Jim Yount Success Dynamics LLC, shares formulas and charts for measuring technician efficiencies and determining how to establish a fair market hourly labor rate.
18 GIE+EXPO 2012 Special Preview OPE Editor Steve Noe provides a sneak peek at what to expect at the sixth annual Green Industry & Equipment Expo (GIE+EXPO), slated to take place Oct. 24-26 at Louisville's Kentucky Exposition Center.
22 Equipment Trends 2012 OPE shares the results of a survey recently conducted by sister publication Landscape and Irrigation regarding the latest equipment trends in the Green Industry.
26 Follow-up Road Map (Part II):
"Sold" is the first step to the next sale In the last of a two-part series, Bob McCann, ARI's director of education, outlines a follow-up strategy designed to turn first-time buyers into loyal customers.
OUTDOOR POWER EQUIPMENT (ISSN 0192-7558) (USPS 0006-257) (Reg. U.S. Pat. & T.M. Off.) is published monthly by M2MEDIA360, a Bev-Al Communications, Inc. company, at 1030 W. Higgins Road, Suite 230, Park Ridge, IL 60068. POSTMASTER: Please send change of address to Outdoor Power Equipment, PO Box 4290, Port Jervis, NY 12771. For subscription information and requests, call Subscription Services at (845) 856- 2229. Subscription rates: 1 year, $25 US & Poss.; 2 years, $40 US & Poss.; 1 year, $38 Canada/Foreign, 2 years, $76 Canada/Foreign. All subscriptions are payable in advance in US funds. Send payments to Outdoor Power Equipment, PO Box 4290, Port Jervis, NY 12771. Single copies or back issues, $8 each US; $12 Canada/ Foreign. Sourcebook $15. Periodicals postage paid at Park Ridge, IL, and additional mailing offices. Cana dian GST Reg is tra tion Num ber: R125906743. © COPY RIGHT 2012, OUTDOOR POWER EQUIP MENT. Ma t erial may not be re pro duced or photocopied in any form without the written permission of the publisher.
4 OUTDOOR POWER EQUIPMENT www.outdoorpowerequipment.com 22
28 Equipment Focus: Trenchers & Tillers
32 New Products
