Contents:
NOVEMBER 2013 | Volume 56 | Number 11
Cover image ©istockphoto.com/DNY59
14
departments
17
6 Upfront
8 Anonymous Distributor
10 Industry News
29 Marketplace
31 Key Distributors
34 Advertisers' Index
products
23 Equipment Focus:
Commercial Walk-behind &
Stand-on Mowers
16
20
features
14 Equipment financing means
flexible solutions for unique business needs
16 Five keystone pillars of profit (Part II):
Accountability and strategic evaluation
for growing profits
In the second part of a series, Jim Yount, founder and CEO of Jim Yount Success
Dynamics LLC, covers the first of the five keystone pillars of profit.
20 Social media and your online
reputation management
27 Product News
William G. Sutton, CAE, president and CEO of the Equipment Leasing and
Finance Association, underscores the importance of small and startup
businesses understanding and exploring their options for financing the
equipment needed to operate and grow their businesses.
In the first of a two-part series on social media, Brad Smith, director of product
at ARI, shares tips on how to get the most of social media, including the pros
and cons and minimum requirements.
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