Specialty Coffee Retailer

Specialty Coffee Retailer APRIL 2011

Specialty Coffee Retailer is a publication for owners, managers and employees of retail outlets that sell specialty coffee. Its scope includes best sales practices, supplies, business trends and anything else to assist the small coffee retailer.

Issue link: https://read.dmtmag.com/i/28793

Contents of this Issue

Navigation

Page 25 of 59

Diedrich IR-7 with aſterburner, destoner and automator. Buff calls it a Cadillac machine. “We have roasted over 3,000 batches in the last 4-1/2 years,” Bevil says. “[Te roaster] is the focal point of our shop and we roast while we are open for our customers to enjoy. We even have test tubes with the various stages of the roasting process for our customers to see.” As challenging as equipment selection can be, coffee roasting holds the promise of making a deeper connection to the brewing art for experienced operators. “Wine has about 250 distinct organic compounds. Tere are 850 in coffee. It’s very complex,” Kennedy says. “An artist doesn’t become one overnight, but at some point you develop your skills and put emotion into your art. Te same with coffee.” Ultimately, the road to roasting can be a bit bumpy and challenging to travel. But by planning ahead and test-driving equipment, the final destination—a shop that profits from coffee roasting—is well worth the ride. SCR VESSEL DRINKWARE REUSABLE BOTTLES & TUMBLERS Vessel Drinkware products motivate customers to adopt a lifestyle free of disposable bottles and cups. Work with us to create a more successful merchandise program. Extend the reach of your brand by incorporating your logo into one of over 150 designs, or have us create custom artwork for your stores. For smaller orders and more variety, order directly from our warehouse to keep your shelves lookin’ fresh! double-wall porcelain Out of the Box, Ready to Go Over 150 different designs Over 20 body styles double-wall stainless double-wall acrylic 48 piece minimum (multiples of 6 per item) Case packs of 24 View our line at www.vesseldrinkware.com 26 | April 2011 • www.specialty-coffee.com Custom Orders Select from our existing designs or co-branding collections Send us your logo in vector format Place your order (72 pc. minimum) Order ships in 7-10 business days sales@vesseldrinkware.com (206) 763-0366 Fill in 63 on Reader Service Form or visit www.OneRs.hotims.com/35092-63 (855) 883-7735 BPA-FREE ™ GLASS Borosilicate Drinkware Our glass bottles and tumblers are real eye-catchers that provide the purest taste. To learn more, go to: vesseldrinkware.com/onevessel

Articles in this issue

Links on this page

Archives of this issue

view archives of Specialty Coffee Retailer - Specialty Coffee Retailer APRIL 2011