D A T E L I N E
Business Briefs
The National Alcohol Beverage Control
Association announced in October new leadership
positions for its Industry Advisory Committee.
Marc Satterthwaite, Brown-Forman vice president
and director of sales operations North America,
was elected the new chairman after serving as vice
chair the past three years. Rick Przebieda, Luxco
national sales manager for control states and
Canada, was elected vice chair. Satterthwaite has
been a vice president at Brown-Forman since 2000
and previously held several leadership positions that
spanned sales, marketing, and operations within the
company. Przebieda is responsible for managing
the Luxco portfolio of brands in the 18 control
jurisdictions and Canada.
StateWays Q www.stateways.com Q November/December 2014
8
Rick
Przebieda
Marc
Satterthwaite
Steel City takes center stage
The Pennsylvania Liquor Control Board
celebrated the opening of its largest store
with a ribbon-cutting ceremony Aug. 21.
The 17,674 square-foot Premium Collection
Store in Pittsburgh was refurbished and
expanded by about 35 percent and now
features more than 5,700 types of wine
and spirits. The focal point of the store
is its Center Table, where consumers can
check out new items on display, sample
products from a tasting area and engage
with staff members regarding questions and
recommendations. Among those on hand to
celebrate the occasion were PLCB executive
director John Metzger (fi fth from left), board
member Robert S. Marcus (center) and state
senator Jim Ferlo (fi fth from right).
Virginia governor orders
ABC price hike
Faced with a $2.4 billion gap in
Virginia's two-year budget, Gov. Terry
McAuliffe announced plans in October
to raise liquor prices as a small part of
a package he hopes will raise nearly
$100 million in additional revenue.
The plan calls for $2.5 million to come
from liquor sales in Fiscal Year 2015.
The Virginia Department of Alcoholic
Beverage Control has not announced
what shape the price hikes will take.
The ABC recorded $801 million in
gross sales for FY '14 and projects $837
million in sales for FY '15.
NABCA announces new IAC leadership
Bearing GIFFTs:
Kathie Lee Gifford a hit
in New Hampshire
Anyone who has seen the fourth
hour of The Today Show in the past
few years knows Kathie Lee Gifford is
passionate about her wine. So it only
makes sense that earlier this year she
launched her own line called GIFFT,
in partnership with California's Scheid
Family Wines. To promote the new
releases, Gifford visited the New
Hampshire Liquor & Wine Outlet in
Nashua on Oct. 11 to meet fans, sign
bottles and sample the wine.
