Outdoor Power Equipment

November 2016

Proudly serving the industry for which it was named for more than 50 years, Outdoor Power Equipment provides dealers who sell and service outdoor power equipment with valuable information to succeed in a competitive market.

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38 NOVEMBER 2016 OUTDOOR POWER EQUIPMENT www.outdoorpowerequipment.com PRODUCTS P R O D U C T N E W S ADVERTISERS' INDEX NOVEMBER 2016 Outdoor Power Equipment magazine ADVERTISER . . . . . . . . . . . . . . PAGE # Ahlborn Equipment, Inc. . . . . . . . . . . 3 ahlbornequipment.com American LandMaster . . . . . . . . . . . 17 americanlandmaster.com/dealer Basic Software Systems . . . . . . . . . 35 www.basic-software.com Caterpillar . . . . . . . . . . . . . . . . . . . . . 9 cat.com/jointheteam CONEXPO-CON/AGG . . . . . . . . . . . . . 31 www.conexpoconagg.com Delco, an FNA Group brand. . . . . . . 15 www.fna-group.com Dixie Chopper . . . . . . . . . . . . . . . . . 11 www.dixiechopper.com Ecolawn Applicator . . . . . . . . . . . . . 35 www.ecolawnapplicator.com ENM Co. . . . . . . . . . . . . . . . . . . . . . . 27 www.enmco.com Gardner Dixie Sales . . . . . . . . . . . . . 23 www.dixiesales.com Heftee Industries LLC . . . . . . . . . . . 35 www.heftee.com Husqvarna . . . . . . . . . . . . . . . . . . . . . 7 husqvarna.com Kawasaki Engines . . . . . . . . . . . 12, 13 www.kawasakienginesusa.com Pathfinder Computer Systems, Inc. . . . . . . . . . . . . . . . . . . 21 www.pathfindercs.biz Rotary Corp. . . . . . . . . . 23, 35, Cover 4 rotarycorp.com Stop & Go International Inc. . . . . . . 35 www.stopngoonline.net Water Cannon, Inc. . . . . . . . . . . . 5, 35 WaterCannon.com Wells Fargo Commercial Distribution Finance . . . . . . . Cover 3 cdf.wf.com/ope YARDMAX. . . . . . . . . . . . . . . . . Cover 2 yardmax.com Exmark expands its zero-turn mower line with new Radius With the launch of its new Radius, Exmark introduces its next generation of zero-turn mowers. The new machines deliver the durability and cut quality that landscape professionals need with an innovative new design that will appeal to professionals and homeowners alike. Daryn Walters, Exmark's director of marketing, said the Radius was developed to give landscape professionals the company's renowned productivity, quality of cut and long-term durability in a new value-oriented design that achieves a lower total cost of ownership than other commercial zero-turn riding mowers. "We took the lessons learned from the evolution of our industry-leading Lazer Z, combined with the feedback we've received from our customers and dealers, and applied them to the new Radius machines," Walters said. "As a result, Radius models exude Exmark's commercial heritage, while demonstrating our commitment to building simple, heavy-duty, professional-grade zero-turn mowers." The Radius is available in 3 models: E-Series, S-Series and X-Series. Each features a heavy- duty unibody frame that's fully welded of 2-inch by 3-inch rectangular steel frame tubes for maximum strength and durability. The frame design places the heaviest components, including the engine, fuel tank and hydro-drive system, lower in the frame for improved weight balance and increased stability, traction and maneuverability. Large front caster tires and rear drive tires offer increased traction, ground clearance and stability, with reduced ground pressure to minimize turf compaction. Walters said Exmark's design team worked hard to raise the bar on operator ergonomics and comfort on Radius models, with features including an isolated floor pan, which reduces vibration and noise felt by the operator compared to standard flip-up foot rests. "The Radius design positions the operator in a more ergonomic position to reduce fatigue during long periods of continuous operation, and new controls are designed to deliver superior handling and operator control," added Walters. With the launch of its new Radius, Exmark introduces its next generation of zero-turn mowers. The new machines deliver the durability and cut quality that landscape professionals need with an innovative new design that will appeal to professionals and homeowners alike. Daryn Walters, Exmark's director of marketing, said the Radius was developed to give landscape professionals the company's renowned productivity, quality of cut and long-term durability in a new value-oriented design that achieves a lower total cost of ownership than other commercial zero-turn riding mowers. "We took the lessons learned from the evolution of our industry-leading Lazer Z, combined Continued from page 34

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